Ahmed Salum

Growth-focused Digital Marketing Professional with hands-on experience delivering end-to-end customer acquisition strategies across paid media, CRM automation, outbound prospecting and sales. Experienced in planning and executing digital marketing campaigns, building lead generation funnels, creating automated email and SMS workflows, and supporting businesses to improve customer acquisition and marketing performance. Commercially minded with practical experience across the full marketing lifecycle, including AI-assisted lead research, campaign optimisation, content creation, video advertising, CRM management and client relationship management.

Comfortable working directly with business owners, coordinating freelance creatives and using marketing data to optimise campaign performance and support business growth. Now seeking to further develop within a collaborative marketing team where I can apply my entrepreneurial mindset, continue learning from experienced marketers and contribute to measurable commercial results.

Greenmotion Car and Van Rental Sales Agent at Blue Citi Evolution (2026-04 – Present)

Delivered exceptional customer service in a busy vehicle rental environment, managing customer bookings, resolving enquiries and supporting branch operations.

• Managed customer enquiries and reservations while delivering a high standard of customer service throughout the rental process.
• Built strong customer relationships by understanding individual requirements and recommending suitable vehicle hire solutions.
• Resolved customer queries and complaints professionally, ensuring positive outcomes and maintaining customer satisfaction.
• Processed bookings, payments and rental documentation accurately while maintaining compliance with company procedures.
• Worked collaboratively with colleagues to meet branch targets and deliver an efficient customer experience in a fast-paced environment.

Marketing Consultant at ASJ Marketing LTD (2024-05 – Present)

Provide digital marketing and customer acquisition services to service-based businesses, supporting the planning, execution and optimisation of marketing campaigns from lead generation through to CRM automation, sales engagement, performance optimisation, and customer follow-up.

• Planned and executed digital marketing campaigns across paid social, developing customer acquisition strategies tailored to each client's commercial objectives.
• Built end-to-end marketing funnels, including landing pages, lead capture forms and automated customer journeys to improve lead conversion and customer engagement.
• Configured and managed 20+ CRM automation workflows using GoHighLevel, creating email and SMS nurture campaigns, sales pipelines, appointment booking systems and follow-up sequences.
• Managed 5,000+ inbound and outbound customer interactions, including cold outreach, lead qualification, appointment booking, follow-up and client communication.
• Produced marketing assets including advertisement copy, landing page copy, email campaigns and promotional video content, while coordinating with freelance video editors to create engaging digital marketing content.
• Monitored campaign performance, analysing lead quality, conversion trends and customer engagement to identify opportunities for campaign optimisation and continuous improvement.
• Managed client onboarding, ongoing communication and campaign delivery, ensuring marketing activity aligned with business objectives and client expectations.
• Worked with 5 businesses to develop marketing strategies, improve customer acquisition processes and support business growth through digital marketing initiatives.

Digital marketer/ Business administrator (Kickstart) at Osymar international college of education (2021-11 – 2022-03)

Supported marketing and business development activities within a fast-paced office environment, assisting with administrative tasks, customer communications and day-to-day business operations.

• Assisted with marketing and business development activities, supporting customer engagement and day-to-day business operations.
• Communicated with customers and stakeholders via telephone, email and face-to-face interactions, delivering professional customer service.
• Supported administrative processes, maintaining accurate records and ensuring documentation was organised and up to date.
• Worked collaboratively with colleagues to prioritise workloads and meet business deadlines in a fast-paced environment.
• Developed strong organisational, communication and problem-solving skills while supporting daily operational activities.

A-Levels – The Sydney Russell School (2021)

GCSES – The Sydney Russell school (2019)