Sumitra Balakrishnan

I am an experienced, data driven marketing professional with more than 17 years of experience working within Marketing Performance in EMEA. My desire is to work with organisations and enable them to grow by helping them scale their marketing efforts (both digital and offline). My last full time role was with a digital healthcare brand - enabling them to scale marketing performance (Paid channels, SEO and CRM) across EMEA.

This role was at a start-up which then became a scale-up. Great growth experience! I am now setting up my own growth consulting service to help SMB’s with their online growth and user acquisition.

Growth-driven Marketing Leader & Visionary with an MBA and 17 years’ client and agency-side experience gained across all marketing channels in technology-focused start-ups / scaleups and major corporations in UK and EMEA. Possesses expertise in user acquisition, retention and online / offline engagement, selling service-led products to B2C and B2B markets with an extraordinary track record of boosting performance, ROI and lifetime value across global markets.

MBA in Marketing and Advertising from a French Grande ecole