Alex Wisgard

My copy helps brands get their voices heard and convince folks to make decisions. Working as a copywriter across a range of fields, from creative copy to SEO content, tone of voice guidance to scripting for podcasts and radio adverts, has let me broaden my reach and sharpen my skills.

For me, there’s nothing quite like the feeling of seeing ideas bounce around the room like the multiball round on a pinball table. That’s why I enjoy getting stuck into a project as early as possible, debating and developing ideas in close collaboration with designers, stakeholders, project managers, and anyone else who wants to join in.

I can write to fit any brief, whether it’s helping companies align their internal comms, devising taglines and body copy for out of home advertising, or creating a charity manifesto. I’ve put together poems for train operators, open letters from the perspective of a tree, and brand guidelines for a major savings organisation, all in the line of duty.