Content & Off-page SEO Specialist at Add People - March 2020 to September 2020
Responsibilities
- Performing keyword and link analysis of clients’ websites to identify gaps in their strategy
- Researching and analysing market trends to identify gaps in clients’ markets
- Using research and analysis to write SEO focused web copy to improve google rankings for clients in a range of niches
- Ideating and writing blog content, articles and press releases to gain exposure and expand clients’ online presence
- Pitching own content ideas to journalists & publications on behalf of clients
- Uploading work to clients’ websites using a variety of content management systems
- Using multiple different softwares & applications for tracking & analysing the performance of my work
- Creating & updating progress reports using Microsoft office