Angelina Alfonso

Psychology with Economics undergraduate at the University of Sussex with experience in market research, academic research, and strategic consulting. Skilled in quantitative and qualitative analysis, survey design, data interpretation, and stakeholder presentations through internships and research placements. Proficient in Excel, SPSS, and Qualtrics

Marketing Research Internship - MMGY Global

(2026-06 - 2026-09)

• Conducted quantitative and qualitative market research to support tourism, travel, and hospitality marketing projects.
• Collected, cleaned, and analysed survey, consumer, and industry data to identify market trends and audience insights.
• Assisted in the preparation of research reports, presentations, and client deliverables, translating complex data into actionable recommendations.
• Performed competitor and industry analysis to evaluate market positioning and emerging opportunities.
• Utilised research and analytics tools including Excel, SPSS, and Qualtrics to support research projects and data analysis.

Research Placement - Vision Lab University of Sussex

(2026-02 - 2026-06)

• Synthesised complex research outputs into clear summaries
• Designed and conducted EEG-based experiments, ensuring accurate data collection and adherence to research protocols
• Applied statistical analysis to test hypotheses and interpret findings
• Collaborated within a research team to support ongoing studies and meet project deadlines

Research Placement - REAL Lab University of Sussex

(2025-09 - 2026-02)

• Contributed to applied research investigating trauma and therapeutic outcomes.
• Designed and distributed participant surveys using Qualtrics to improve data collection processes.
• Conducted literature reviews and coded qualitative data to support evidence-based research conclusions.
• Assisted in analysing research findings and communicating results to project stakeholders.

Student Consultant - Consultancy Programme - Eequ

(2025-09 - 2025-12)

Selected for a competitive consultancy programme to advise Eequ, an online booking platform, on its B2C growth strategy

• Conducted structured competitor landscape and market analysis to identify positioning gaps and growth opportunities
• Developed data-driven recommendations on marketing positioning and content strategy to strengthen brand differentiation
• Presented strategic findings and implementation recommendations to client stakeholders.

Bachelor of Science - Psychology with Economics - University of Sussex (2023-09 - 2027-07)