Digital Marketing Consultant at Phoenix Business Initiatives Pvt. Ltd. (2023-01 – Present)
- Designed promotional graphics, ad creatives, and short-form videos to boost brand visibility
- Created monthly marketing reports and offered insights to improve lead generation and customer engagement
- Improved social media engagement by over 40% across client accounts within 3 months
Head – Social Media, Design & Media Production at Avichi College of Arts and Science (2021-01 – 2024-01)
- Planned and executed a comprehensive digital strategy to promote the Masterclass event series across Instagram and Facebook
- Designed visually appealing posters, reels, and motion content using Adobe Photoshop and Premiere Pro, maintaining brand consistency
- Captured high-quality photos and videos during live sessions, workshops, and speaker interactions
- Managed real-time event coverage including behind-the-scenes content, interviews, and session recaps
- Edited and color-graded visual content for publication across digital platforms and post-event highlights
- Boosted audience engagement by over 50% through curated content, targeted hashtags, and strategic scheduling
- Collaborated with faculty and student teams to ensure alignment in messaging, branding, and media tone
- Contributed to shaping the department's digital presence and establishing a template for future event promotion
Graphic Designer at Anna Administrative Staff College (2022-01 – 2023-01)
- Created professional visual assets for government training programs, including brochures, presentation templates, and event materials
- Worked collaboratively with senior staff to revise and adapt designs based on feedback
- Gained hands-on experience in applying design principles in a formal, administrative setting
