Senior Designer at Marvel at Everything - Marketing Agency (2018 – 2026)
Hands-on designer working across a wide range of client projects, from campaign visuals and brand identities to print, digital and environmental design.
- Create design work across digital campaigns, print collateral, social content, signage and branded environments.
- Led and design multiple creative projects for LEGOLAND Discovery Centres and SEA LIFE attractions, developing internal and external graphics across visitor environments and ensuring designs are engaging, brand-consistent and fit for purpose.
- Led the full creative design for Project TUSK, planning and designing the visual elements for The Gruffalo Clubhouse in Blackpool, including interior experience and exterior branding.
- Contribute to campaign development alongside creative teams, marketing leads and clients, taking projects from initial concept through to delivery.
- Develop visual directions that align with each client's brand, audience and objectives.
- Create templates and reusable assets for repeat campaigns, improving efficiency while maintaining design consistency.
- Produce layouts, typography and visual hierarchies across everything from individual promotional pieces to complete campaign toolkits.
- Present concepts and design rationale clearly to clients and internal teams.
- Prepare artwork for print, digital and environmental production, ensuring files are accurate and technically ready for delivery.
- Build and manage email campaigns using Mailchimp and EmailOctopus, maintaining brand consistency and visual engagement.
- Work closely with clients throughout briefing, concept development, amends and final sign-off.
Mid-Weight Graphic Design at Gourmet Meat Club - Food / Recipe Subscription Service (2017 – 2018)
Sole designer responsible for the brand's creative output across packaging, POS, advertising, digital and print.
- Managed the complete creative process from initial concept through to final production-ready artwork.
- Maintained brand integrity while developing and evolving the visual identity across multiple platforms and sub-brands.
- Designed point-of-sale materials from concept through to finished production.
- Created product packaging from initial concepts through to production-ready artwork.
- Produced digital and physical mock-ups and prototypes to communicate design concepts.
- Led the design of advertising and promotional materials across online and print channels.
- Provided creative guidance to junior team members, helping to maintain and improve overall design standards.
Mid-Weight Graphic Design at Freedom of Creation (2016 – 2017)
Worked as part of a close-knit design team delivering creative solutions across packaging, literature, advertising, corporate communications, exhibitions, displays and brand identity.
- Met with clients to understand business objectives, design requirements and project scope.
- Developed tailored design briefs and creative concepts based on client needs.
- Produced creative solutions across both online and offline applications.
- Worked within agreed timeframes and budgets while maintaining a high standard of design.
- Presented concepts and final artwork to clients, explaining creative decisions clearly.
- Collaborated with printers, copywriters, photographers, stylists, illustrators, designers, account managers, web developers and marketing teams.
- Proofread and quality-checked artwork before final delivery.
- Used Adobe Illustrator, InDesign and Photoshop throughout the creative and production process.
Graphic Designer at Steon Lighting (2013 – 2016)
Responsible for creating professional design solutions across print and digital platforms.
- Developed design solutions tailored to client and brand requirements.
- Advised on content development to support wider marketing objectives.
- Created and maintained user-friendly design templates to streamline the design process.
- Presented design concepts clearly to clients and stakeholders.
- Reviewed artwork for quality, consistency and accuracy before delivery.
- Worked closely with production and marketing teams to ensure smooth project execution.
