Faison Ngala
Sales Development Representative
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About
Results-driven SDR with hands-on experience in outbound cold calling, B2B and B2C lead qualification, and high-volume appointment setting. Proven track record across multiple sales environments — from cold calling 1,500+ leads using CRM platforms to door-to-door direct sales — with the resilience, communication skills, and self-discipline to thrive in a remote, target-driven role. Backed by a 2:1 degree in Accounting & Finance and entrepreneurial experience running my own coaching business, I bring a commercial mindset and a genuine hunger to progress in sales.
Experience
Outbound SDR – B2C (Influencer Mentorship) at Larry King / Independent (2026-02 – 2026-02)
Managed outbound calling to 1,500+ warm webinar leads using Close CRM to pre-qualify prospects for a high-ticket mentorship programme
- Pre-qualified leads against defined criteria (creator goals, engagement, budget fit) and booked discovery calls with the closing team
- Maintained detailed CRM records of call outcomes, objections, and follow-up actions across a large lead pipeline
Outbound SDR – B2B (Commercial Solar) at NRG Solar (2026-01 – 2026-03)
Cold called business owners about solar installation for commercial premises, booking free site assessments
- Consistently hit 1–2 qualified appointments per day from cold outreach with no warm leads or inbound support
- Developed a structured pitch and handled objections confidently in an unscripted outbound environment
Founder & Sales Lead (Online Fitness Coaching) at FitBody Elites (2024-07 – Present)
Self-built a B2C coaching business from scratch, generating inbound leads via Instagram organic content
- Conducted all discovery and closing calls, applying consultative sales techniques and needs-based positioning
- Developed expertise in human psychology and persuasion through real-world, commission-based selling
Direct Sales Representative at CMS Promotions (2022-11 – 2023-12)
Conducted face-to-face sales door-to-door, building instant rapport with cold prospects and closing on the spot
- Overcame thousands of rejections to develop elite-level mental resilience and objection handling skills
- Progressed quickly from nervous beginner to confident, consistent performer — a strong indicator of coachability and grit
Education
BA (Hons) in Accounting & Finance – Coventry University (2019-09 – 2022-08)
A-Levels in Business Studies, Core Maths, History, Applied Science – St Peters RC School (2017-09 – 2019-07)