Farah Attia

Lead UX Researcher working within a cross-functional development team improving the user experience for over 6 million customers. Working in an agile fast paced team with a focus on customer centricity.

Experienced in Moderated and unmoderated Research

Running work-shops and ideations

Running team retrospectives

Running and managing multiple workstreams prioritising work loads based on business requirements and strategy

Detailed and thorough analysis skills and the ability to summarize outputs to suit stakeholder needs.

Presenting outputs to stakeholders and business partners

Running lunch and learn workshops to democratize UX Research and its capabilities

Negotiating contracts with relevant platforms required to complete the role, including sign off from senior stakeholders, legal and procurement.

Managing stakeholder expectations in a fast paced agile environment.

Managing strong relationships with UX designers and working in a non linear fashion iterating on new designs and optimizations.

A B Testing (control and variation)

Competitor analysis and running end to end journey studies

BA Hons Business Studies 2:1