Georgia Cass

I am passionate about delivering engaging and effective workout programs for my clients, helping them to reach their health and fitness goals, whatever they may be.

Personal Trainer at Self-employed (2019-01 – Present)

Working closely with clients in 1-2-1 and group settings, writing bespoke training programs to fit the specific needs and goals of each client. Adapting to online services during lockdown restrictions by coordinating and teaching Zoom classes and individual sessions. Transitioning onto my App & building an effective and easy to manage online business (SEO, automated emails and client workflows).

Founder and CEO at Lifther Strength (2021-01 – Present)

Founding and building my small fitness business. Acquiring and retaining clients, writing and adjusting exercise programs and building a website and social media presence. Working with all types of clients including athletes of various disciplines, teenagers and others.

Volunteer Rugby Coach at Multiple Rugby Clubs (2023-01 – Present)

Coaching across several clubs, including Stow-on-the-Wold and Cheltenham North, as well as county level under 16's girls. Helping teams to adjust their training to minimize injury and improve fitness, strength and power through contact.

Office Administrator at Sherborne Gardens (2024-01 – Present)

All office and administration duties including completing Payroll, paying and organising invoices, filing and writing sales invoices. Updating and managing the database. Writing emails to clients and maintaining positive relationships with clients and suppliers alike. General bookkeeping, including payments and invoice reconciliation using Xero and Cognito Forms.

BSc in Zoology – University of Exeter (2013-01)

MSc in Strength & Conditioning – St Mary's University Twickenham

Level 3 in Personal Trainer – Focus Training (2018-01)

Level 2 in Gym Instructor – Focus Training (2018-01)