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Ginnette

Ginnette

Research · Communications · Community Engagement · Project Management · Wellness

Talent
SGMember since August 3, 2026
Quantitative researchQualitative researchSurvey designSentiment analysisData visualisationTableauStatistical analysisStrategic communicationsCampaign managementIntegrated marketingContent strategyCopywritingMedia relationsStakeholder engagementCommunity engagementEnd-to-end project managementBudget managementRisk managementCross-functional coordinationClient managementScope definitionAdobe PhotoshopIllustratorInDesignCanvaHTML / CSSLightcast
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Quantitative researchQualitative researchSurvey designSentiment analysisData visualisation

About

Communications, analytics, and project management professional with over 6 years of experience, spanning public policy research, labour market analytics, integrated campaign management, and community engagement. I bring analytical rigour, a community-first instinct, and a personal commitment to health and wellbeing.

Presently a fellow under the beVisioneers: The Mercedes-Benz Fellowship, for a sustainability project using spent coffee grounds. Over the past year I have deliberately ventured beyond desk-bound roles, teaching yoga, facilitating wellness experiences, and managing a live client engagement campaign. I am seeking opportunities where rigorous thinking and human-centred delivery intersect.

Experience

Freelance Project Manager - Brain Juice Collective

(2026-02)

  • Manage end-to-end delivery of a community and stakeholder engagement campaign for a government client, including scope, workplan, budget, and timelines from brief to launch.
  • Lead and facilitate workshops and discussion groups with stakeholders and target audiences.
  • Coordinate across creative, strategy, and business development teams to keep delivery on track.
  • Primary client liaison: translate stakeholder needs into actionable briefs, while managing expectations.

Yoga Teacher - Yoga Movement, Move Repeat

(2025-12)

  • Design and deliver 5–8 classes per week across Hatha, Vinyasa, Yin Yang, and Yin class types, independently theming each session and adapting to students' needs.

Manager (Planning, Strategy & Data) - Infocomm Media Development Authority (IMDA)

(2024-08 - 2025-06)

Human Capital Cluster

  • Led an integrated communications campaign on Singapore's tech workforce amid AI disruptions.
  • Designed and ran a mixed-methods research: Combined workforce analytics (Lightcast) with focus groups for message testing and audience sentiment analysis.
  • Convened and facilitated roundtables with Key Opinion Leaders to validate findings, surface other sector sentiments and shape national workforce narratives.

Statistical Specialist (Analysis) - Ministry of Manpower (MOM)

(2022-02 - 2024-08)

  • Analysed key indicators regularly: employment, layoffs, hiring, resignation and global competitiveness
  • Produced Singapore's quarterly national labour market reports.
  • Co-authored a flagship annual Labour Force report and a Cabinet Memorandum for Ministerial-level and senior decision-makers, synthesising macro trends and scenario analysis.
  • Data coordination lead during the Budget Debates.

Assistant Manager, Communications & Engagement - Cyber Security Agency of Singapore (CSA) - Singapore

(2019-12 - 2022-02)

  • Managed a SGD 4.5M project budget across a portfolio of national public communications campaigns.
  • Designed and delivered a community programme, educating youths on cyber safety through multi-format experiences: including physical exhibitions, digital games, a graphic novel, and a video series.
  • Led a national scholarship marketing campaign and managed a public awareness survey end-to-end
  • Ran daily media monitoring and sentiment tracking, producing coverage analyses for senior leadership.

Communications Specialist - Dilucidar Pte. Ltd. - Singapore

(2019-01 - 2019-09)

  • Produced data visualisation, editorial design, and copywriting for international development clients: United Nations (ECOWAS), UN ECA Economic Report on Africa 2019, and the World Bank.

Studios Publicity Intern — Regional Team - The Walt Disney Company Southeast Asia - Singapore

(2017-12 - 2018-06)

  • Managed press and media relations across 6 Southeast Asian markets for a major global film release, coordinating talent, media, and hospitality logistics under a high-visibility deadline.

Education

BA Communication Studies (Hons) - Communication Studies with Minor in Film Studies - Nanyang Technological University, Wee Kim Wee School of Communication and Information (2015 - 2019)

Skills

ResearchCommunicationsCommunity EngagementProject ManagementWellness

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