Freelance Social Media Manager & Content Creator
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I am a fiercely ambitious and extroverted individual with a BA (Hons) degree in Fashion Photography. I have experience in executive roles, including the organisation of editorials, social media management, content creation, and journalism.
In 2022 I was commissioned by the National Portrait Gallery to create a piece of my Sassicism art using one of the paintings in their archive for LGBT+ History Month. My Sassicism project is a digital painting and photo manipulation project where I take classical paintings and give them modern pop-culture makeovers turning them into glam rock stars and drag queens. I turned a portrait of Chevalier d’Eon and created a look inspired by numerous decades of Boy George looks.
You can see more of my work here: www.instagram.com/sassicism
My Sassicism project has since been featured in the documentary “Art Is For Everyone” by the Creative Stories team.
My photography work has been studied by A-Level Photography classes up and down the country. Pupils are studying my ‘Glitch’ photography project and myself as a contemporary artist. The idea was to turn errors and 'glitches' into a work of art.
In 2015 I returned from a three-month internship in China where I worked as a social media manager and helped set up a social media platform for the Studio Gottelier fashion course at DeTao Masters Academy.
I have worked as a journalist and content creator for numerous brands and companies including; Atlas Magazine, Candid Magazine, SOYO Leeds, The Hairdressers Charity, SLB PR, Happiest, Brown & Blond, My Talking Pet, Thirsty and Sleepiest.
My work at Happiest has been shared to an audience of over 2.8 million Facebook users. The aim was to share inspiring and uplifting stories to brighten up your day.
Social Media Manager & Content Creator – June 2024 – current
Content creation for various platforms including; Instagram, TikTok, Facebook, YouTube Shorts, LinkedIn and brand websites. Creating analytics reports, social media management, company consultations and rebranding for clients in a multitude of sectors from hospitality, entertainment, the public sector and small business.
Use of CapCut, Adobe PhotoShop, Canva and in-house creation tools for various social media platforms.
Head of Digital & Social – October 2025 – March 2026
Creating organic content, analytics reports, press releases, website amendments and social media management for Horlock House as well as working on brand partnerships and client relations to create social media content to improve brand identities and promote commercial projects. As well as working on brand partnerships, I also looked after the social media management and content for the accounts represented in Horlock House’s Talent pool. This included on-site content creation both at UK events and internationally as well as pitch meetings, creating brand decks, communications with clients, sponsors, and brand partners.
Product & Food Photographer – October 2015 – July 2024
Gordon Rhodes & Son Ltd
Consultations with the senior director of the company to create visually appealing product shots for both online and print publications, this includes using Photoshop and Capture One to produce clean and clear images. Food styling, Product & E-commerce Photography.
Social Media Manager – April 2024 – June 2024
Managing social media channels for various clients in an array of different fields. This includes; Instagram, TikTok, Facebook, Twitter, LinkedIn. My work included creating content from brand assets, filming & photographing content for socials, captioning videos in CapCut, creating social content templates and briefs in Figma and liaising with clients and content feedback through Notion.
Clients varied from children’s charities, ice baths, wellness brands, healthy soda companies and opulent event planners.
Content Creator – April 2023 – March 2024
Creating visuals and assets in keeping with brand guidelines for both online and projects. Creating and developing social media strategies (internally and externally), scheduling content and analytical reporting. Crafting a varied mixture of infographics, adverts, competitions and brand-awareness posts for Facebook, X, Instagram, TikTok using Adobe Creative Suite and Canva.
Social Media Manager – May 2021 – April 2023
Brown & Blond Ltd
Creating engaging social media content, running competitions, and influencer outreach.
I've also worked as a photographer and food stylist for photo shoots for the company and have networked with clients to increase our sales and build collaborative projects. I successfully launched a Pride collection within my first month. We paired with Leeds-based charity Angels of Freedom.
The money raised went towards Mental Health First Aid training courses for volunteers which I received a certificate for completing the course. As well as creating brand content and social campaigns, I've designed packaging for our Pride campaign, for Christmas and worked with a design team to create bespoke pieces for private clients.
Customer Service & Sales Assistant – December 2019 – May 2021
Visual merchandising, creating customer optical databases, working stock, ordering and managing sales as well as fittings, product checks, sales reports and customer engagement plans. I’ve also been given the opportunity to plan and create social media content to aid the marketing team and create/plan event ideas for in-store parties.
Digital Marketing Executive – January 2019 – March 2019
Working alongside company and managing clients’ social media channels to deliver strong and engaging social media campaigns and content. Planning campaigns, writing blog posts & press releases and running the social media of a wide variety of accounts around the country. Work also included event photography, event planning, video editing and interviews.
Digital Content Creator – May 2017 – December 2018
Happiest Ltd.
Creating captivating mixed-media stories and articles across a multitude of social media platforms aimed at different demographics around the world and of all ages. Using SEO to get the most engagement on Facebook and Wordpress on our articles and aim to make people smile at least once a day. That's the Happiest ethos.
I created/planned and sourced content for 3 different company platforms. One of these is an app called Sleepiest which aids people with sleep deprivation and night irritations. This app has been featured on various lists as well as being App of the Day/New App of the Week on the Apple App Store.
Sales Assistant - October 2016 - December 2016
Aiding in the setting up of a new shop. This involved visual merchandising, suiting and shirt alterations, customer service, stock taking and returns and working the till.
ASDA Stores - 2010 – Jan 2016
During my degree and in between various work experiences and internships I work at ASDA as a seasonal colleague.
Studio Gottelier: DeTao Masters Academy – March 2015 – June 2015
Setting up a social media platform for the Studio Gottelier: Advanced Creative Fashion Design program which needed to be accessible to a Chinese and International audience, this includes creating and maintaining a visual diary that Chinese students and clients can access via WeChat and also be viewable and easy to understand internationally. I photographed a collaborative project with jewellery designers Wright & Teague, attended Shanghai Fashion Week, shot and retouched an editorial for the students’ jeans project and helped organise a fashion show for the first year fashion students while meeting with clients and other professors. My work has also included Fashion Photography, Marketing and Brand Analysis, Social Media, photojournalism, PR and promotional networking.
Atlas Magazine – September 2014
Photographer & Journalist
I have worked as a journalist for Atlas magazine writing about the ‘must have’ pieces from London Collections: Men as well as shooting polaroid Street Style photography at London Fashion Week for the upcoming ‘Brisk’ issue.
The Morley Academy - July 2014
I worked as a teaching assistant at The Morley Academy where I was asked by Sir John Townsley to present my portfolio, university experience and my personal ventures into the fashion industry to classes of varied year groups. This was a fun experience that allowed me to improve on my presentation skills while (hopefully) inspiring the next generation of creatives to find a path they aspire to follow.
DC Shoes – September 2012 – January 2013
Fashion Stylist, Photographer and Film-Maker
Collaborated to create a look book, fashion film, cinemagraph and stop-frame animations in a small team using the clothing from DC's SS13 menswear and womenswear collections. We filmed our fashion film at a boatyard in Falmouth and shot the look book at Predannck Airfield thanks with assistance from the Ministry Of Defence. This also included presenting to the head of the DC Headquarters in Newquay.
Falmouth University - BA (Hons) Fashion Photography The Morley Academy - A Level; Graphic Design, Media Studies, Theatre Studies
Morley High School - GCSE; 13 A*-C grades
