Harshit Yadav

I’m a digital marketing professional with over 2 years of experience managing comprehensive paid social campaigns on META and Google PPC. I am proficient in tools like Meta Ads Manager and Google Ads, and have a proven track record of enhancing performance through testing and data-driven insights. My expertise includes both paid search and organic social media strategies, with a strong analytical mindset and a passion for results-oriented marketing.

I am now looking to apply my skills and experience in a Paid Media Executive role."

"I created and implemented digital marketing strategies for the Google, LinkedIn, and META platforms, increasing brand visibility by 30% and customer acquisition by 15%." I worked with cross-functional teams to create coherent campaigns and optimise media plans for optimum ROI. My abilities include creating compelling ad copy, performing A/B testing, and producing detailed campaign reports. I customised media acquisition strategies for both B2C and B2B models, establishing a strong marketing infrastructure and running effective campaigns."

I earned my Bachelor's degree in Marketing from Amity University, where I developed a solid understanding of marketing principles and methods. I then pursued Master's degree in Digital Marketing and Business Intelligence from Brunel University, London. This allowed me to specialize in digital marketing strategies and data-driven decision-making, giving me a thorough awareness of the modern marketing landscape as well as the analytical abilities required to run effective campaigns.