James Chen

Event operations support— Supported major university events including Open Days and Offer Holder Days, managing registration, wayfinding, and room setup to ensure seamless event experiences. Prospective student engagement — Shared course insights and personal experiences to help applicants feel confident, contributing to positive recruitment outcomes.

Offer Holder

Days — sharing course experiences, helping applicants feel confident.

Student Ambassador at University of York (2025-01 – Present)

• Event operations support— Supported major university events including Open Days and Offer Holder Days, managing registration, wayfinding, and room setup to ensure seamless event experiences.
• Prospective student engagement — Shared course insights and personal experiences to help applicants feel confident, contributing to positive recruitment outcomes.
• Offer Holder Days — sharing course experiences, helping applicants feel confident.

Digital marketing specialist at Winmate (2019-12 – 2024-07)

• Google Ads management — planned, executed, and optimised campaigns to drive lead generation and product visibility.
• Cross‑department coordination — partnered with sales, product, and design teams to deliver integrated marketing events and promotional activities.
• Exhibition engagement — introduced products to customers, provided on‑site demonstrations, and supported commercial conversations during trade shows

Reception at McDonald (2018 – 2019)

• Provided exceptional customer service in a fast-paced environment.
• managed inventory and deliveries to ensure smooth operations.
• Handled cash transactions and processed refunds with accuracy.

MA in Digital Media and Culture – University of York (2026)

Pre-master Education in Media and social science – University of York (2024 – 2025)