Jess Rambles

I'm a creative Digital Marketing & Content Creative with hands on experience in SEO-led content and multi-channel digital marketing across beauty and wellbeing brands. Proven record of growing organic visibility and driving engagement through search-optimised editorial content with strong results in SEO performance. I'm particularly strong in creating visually engaging, product-focused content, with a focus on macro beauty and texture-led imagery designed to showcase products in a compelling, scroll-stopping way.

Interested in trend-led and community-driven content, alongside long-form editorial writing across beauty, wellness, and product-focused topics. Experienced in managing end-to-end content workflows, including keyword research, long-form article creation, social media content production, and campaign support across multiple digital platforms.

Digital Marketing & Content Executive at Wow Beauty and Wellbeing / The D.O.R. Beauty Edit (2016-09 – Present)

Played a key role in launching and growing WOW Beauty & Wellbeing and The D.O.R. Beauty Edit, supporting development from concept through to established online platforms. (Internal title: Administrator) (Within same company group as Randall Care Homes)

• Lead digital marketing and social media across Instagram, TikTok, Facebook, Twitter, and Pinterest, driving engagement, consistency, and audience growth.
• Own content strategy and production across WordPress sites, delivering SEO-led articles, product content, and editorial features to support organic growth and affiliate performance.
• Creates multi-format content including long-form articles, photography, Reels, YouTube videos, and branded graphics to support campaigns and storytelling.
• Plans and executes multi-platform campaigns, promotions, and competitions, maintaining brand voice and visual identity.
• Produces email newsletters and digital assets aligned with campaign strategy and audience engagement goals.
• Manages website operations across multiple WordPress sites, including content updates, product listings, and e-commerce functionality.
• Generated 752,000+ organic impressions and 5,390+ clicks over 6 months from SEO content across beauty and skincare topics.
• Achieved 16,000+ impressions within a single keyword cluster ("Stylpro LED mask"), maintaining strong visibility across high-intent search queries.
• Drove 8,500+ affiliate clicks from 28,000+ impressions via Skimlinks-integrated content, indicating strong commercial engagement across a 3 month period.
• Delivers 40+ pieces of content per month across two beauty brands, including SEO articles and social media content.

Operations & Digital Systems Coordinator at Randall Care Homes (2023-01 – Present)

(Internal title: Administrator) (Within same company group as Wow Beauty & Wellbeing)

• Supported digital transformation across care home operations, transitioning processes from paper-based systems to digital platforms.
• Manages and maintains the company WordPress website and internal training platform, including content updates, structure, and video-based training materials.
• Produced and edited internal training videos for staff training, managing end-to-end video content creation from filming to final edit.
• Oversees the ClearCare digital care management system, supporting staff onboarding, training delivery, and ongoing system adoption across multiple homes.
• Delivers 1:1 and group training sessions to staff on digital systems, supporting effective platform usage.
• Creates internal communications and digital assets including posters, training materials, and event content using Canva.
• Provide administrative and operational support including documentation, reporting, and service coordination.

Administrative Assistant & Coordinator at Mini Mode Kids Fashion Show (2017-10 – 2021-12)

(within same company group)

• Coordinated administrative operations for large-scale fashion events with 200+ guests and 120+ kids models.
• Managed product catalogue and SEO content for Mini Mode Emporium.
• Produced graphics, video content and social copy for event and retail channels.
• Handled email liaison with designers, brands and partners.
• Created print and digital adverts using Photoshop and InDesign.
• Liaised with licensors such as BBC and Ubisoft to create on-brand marketing assets.
• Managed advertising copy and production schedules.

Advertising & Marketing Assistant at Titan Publishing (2016-02 – 2016-09)

• Created print and digital adverts using Photoshop and InDesign.
• Liaised with licensors such as BBC and Ubisoft to create on-brand marketing assets.
• Managed advertising copy and production schedules.

Publicity Manager (MAT Cover) at Legend Press (2015-02 – 2015-11)

• Created and distributed press releases, securing coverage across national and online media.
• Managed social media channels and grew community engagement.
• Hosted blog tours, interviews and PR campaigns for new titles.
• Collaborated closely with authors to tailor bespoke publicity strategies.

Marketing Assistant at The London Magazine (2012-09 – 2015-02)

• Managed social media channels including Facebook, Twitter and Goodreads.
• Ran marketing campaigns for competitions, magazine issues and ebooks.
• Produced ebooks and print editions using InDesign.
• Organised annual writing competitions, increasing entries from 100 to 700.

BA in English Literature and Creative Writing – University of Portsmouth (2009-09 – 2012-06)

A-levels in English Literature, English Language, Media Studies, History – Lampton School