Kashaf Ali
Marketing professional with Master's specialization in Digital Marketing and Advertising
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About
Marketing professional with Master's specialization in Digital Marketing and Advertising, combining data-driven analytical expertise with proven customer engagement experience across high-volume retail environments. Demonstrated ability to exceed performance targets through strategic upselling and customer behavior analysis. Skilled in translating front-line consumer insights into actionable marketing strategies that drive revenue growth and brand loyalty.
Experience
Retail Sales Assistant - Savers Health Home & Beauty
(2025-09)
- Consistently exceeded Star Buy upselling targets, increasing Average Transaction Value through strategic customer engagement and needs-based product recommendations
- Maintained 100% merchandising compliance standards while optimizing product visibility and executing efficient inventory management protocols in high-volume retail environment
Crew Member - Subway
(2025-05 - 2025-10)
- Improved operational efficiency by 15% during peak hours through optimized workflow management, directly enhancing customer throughput and satisfaction metrics
- Delivered consistent service quality maintaining 100% operational standards while handling high-volume customer interactions under pressure
Sales Floor Team Member - Papa Johns
(2025-03 - 2025-04)
- Increased average order value by 3% leveraging persuasive communication and comprehensive product knowledge to identify upselling opportunities
- Maintained performance excellence in time-sensitive delivery environment requiring precision and customer-focused service
Education
Master of Science - Digital Marketing & Advertising - University of Hull (2025-03 - 2025-12)
Bachelor of Business Administration (Honors) - Business Management & Operations - Bahauddin Zakariya University (BZU) (2020-09 - 2024-10)