Kendall Fay

Marketing and community engagement professional with experience in customer enrollment and onboarding, digital marketing, event planning, public outreach, and relationship management. Skilled in guiding individuals through multi-step processes, developing promotional campaigns, coordinating community events, and representing organizations with diverse stakeholders. Brings a strong background in customer service, communications, and building positive constituent experiences.

ADMINISTRATIVE ASSISTANT at Delaware Public Service Commission (2024-06 – Present)

• Serve as liaison to staff, regulated utilities, stakeholders, and the public; prepare communications and respond to inquiries and complaints.
• Coordinate public Commission meetings, presentations, Zoom technology, room setup, public comment procedures, and participant communications.
• Manage the Commission’s YouTube presence and public meeting streams; create branded Canva signage and intermission visuals for Zoom meetings.
• Represent the Commission at trade shows and public-facing events, supporting outreach and attendee engagement.
• Maintain databases, Excel trackers, records, calendars, deposits, timekeeping, and special-project documentation; develop training materials and improve workflows.

MARKETING ASSOCIATE at AUGZZ (2023-02 – 2024-06)

• Planned and executed sidewalk sales, farmers markets, trade shows, convention activations, and in-store promotions from concept through on-site execution.
• Built cross-promotional partnerships with local businesses and developed promotions and social campaigns to increase traffic, engagement, and brand visibility.
• Represented the brand at Cape May events and the Wildwoods Convention Center; coordinated tents, merchandise displays, promotional materials, and customer engagement.
• Managed Google business visibility and used traffic/purchasing trends to inform promotions, store hours, and employee schedules.
• Created original artwork and visual merchandising sold in-store, generating an additional revenue stream.

ASSISTANT MANAGER / NEW PATIENT COORDINATOR at Aspen Dental (2019-05 – 2023-02)

• Managed new-patient enrollment and onboarding process, serving as primary point of contact and guiding prospective patients through scheduling, consultations, documentation, insurance requirements, follow-up, and establishment of care.
• Built relationships with prospective and existing patients, addressed questions and concerns, and delivered individualized support throughout the customer journey.
• Conducted treatment and financial consultations, resolved billing and insurance concerns, and supported office sales, growth,.
• Contributed local advertising ideas, represented the office at career fairs, and trained staff.

Bachelor’s in Business Administration; Minor in Marketing – RUTGERS UNIVERSITY (2027-01)

Associate of Arts in Business Administration – ATLANTIC CAPE COMMUNITY COLLEGE