Keshavi Patel

A dynamic and creative individual with a background in fashion buying and a passion for the creative industry. Bringing over five years of experience with leading brands and significant skills in visual merchandising, project management, and stakeholder coordination. Adaptable and resourceful, with strong communication and problem-solving abilities, honed through extensive solo travel. Eager to leverage transferable skills to make a meaningful impact as a Creative.

Fashion Retail Experience

Nobody’s Child, Soho - 08/2023 to present

Accessorize, Brent Cross/ Leicester - 08/2018 to 2020

• Processing purchasing transactions and cashing up tills.
• Promoting rewards cards scheme to customers with enhanced persuasion skills.
• Ensuring stock levels are monitored and maintained regularly.
• Visual merchandising to portray the best brand image to customers.
• Using brand/product knowledge to maximise sales
• Positive attitude and a friendly approach to encourage customer loyalty.

Lidl (Confectionary and Beverages) - 3 Month FTC 08/2023 - 10/2023

Lipsy, Next Plc (Knit, Holiday, Nightwear, Lounge) -11/2021 to 06/2023

Dorothy Perkins, Boohoo (Knit, Loungewear) - 05/2021 to 11/2021

School Blazer, Buying and Marketing Intern - 09/2019 - 05/2020

• Assisting buyer with all administrative duties and coordinating with stakeholders.
• Building cross functional relationships with stakeholders.
• Managing accuracy website content and customer journey.
• Identifying trends/ content, insights and innovations. Creating engaging reports to present key opportunities for sales/ growth through cross platform marketing presenting to management/ directors.
• Managing all purchase orders.
• Managing Critical Path, liaising with suppliers to meet intake dates, and resolving issues.
• Negotiating lead times, costings, MOQ's with suppliers.
• Managing campaign product selection for Lipsy's digital content and product reviews (liaising with Marketing, PR and Design).
• Liaising with Ecom team to manage shoot tracker monitoring status and requesting retouches.
• Analysing on sales performance from KPI's, strategising on actions. Proposing product and content for social platforms. Prioritising fit samples and problem solving quality issues.
• Preparing product for stakeholder meetings.
• Ownership of updating product systems/ company spreadsheets.
• Requesting and returning samples to suppliers.
• Sample management, filing and archiving.
• Running internal reports.
• BAA Ambassador.
• Experience as per above experience: Lipsy, Next.
• Assisting on shoots.

BA Fashion Buying with Marketing De Montfort University | 2017 - 2021

• Degree: (2:1)

Ravensbourne University | 2016 - 2017

• Distinction

Woodhouse College | 2014 - 2016

• Art (B)
• Business Studies (B)
• Geography (D)

St John's Senior | 2012 - 2014

• x9 A*-B including; Maths (A), English (A), French (A), Art (A*).