Luke Galliana

I am an experienced event professional with 15 years experience with a primary focus on automotive and high-end luxury events. I am vastly experienced with logistics, event management, guests management and experiences.

Senior Event Lead

Imagination

2024 to Present

• Fully responsible and retained by Jaguar Land Rover to deliver the Global Events.
• Responsible for automotive events across Land Rover, Range Rover and Jaguar brands.
• Vastly experienced managing all aspects of events in U.K. and Overseas.
• Responsible for a team of Logistics Managers.
• Experienced managing key relationships with stakeholders.
• Ability to manage pitch process and present briefs to C-suite individuals and executives.
• Budget responsibility managing budgets from £100k - £4 million per event.
• Experienced Senior Line Manager and experience nurturing and developing talent.

Activate Comms - Event & Exhibition Consultancy

2015 to 2024

Fully managedand recruited eventmanagement and salesteams. Success in hitting and exceeding sales and sponsorship targets.

Vast experience in Business Development, Strategy and pitchdeck creation. Experience in launches of B2B Exhibitions and Conferences.

Full budget management of £4 million for individual B2B events. Worked with operational teamsto source suppliers and reduce costs. itt Hub - B2B Exhibition & Conference. (Automotive)

Tech Show B2B - Exhibition/Conference. (Technology)

Euro Bus Expo - B2B - Exhibition/Conference/Awards - Coach & Bus Live - B2B - Exhibition/Conference/Awards Event Production Show - B2B - Exhibition/ Conference/Awards. (Automotive)

Head of Sales, Events & Tracks (Automotive)

Millbrook/UTAC

Responsible for generating sales & event partnerships for 4 venues and 50 miles of automotive tracks and executed B2B exhibitions & conferences.

Clients includedTesla, Rolls-Royce, Bentley,JLR, Red Bull, Aston Martin. Managed customer appreciation events resulting in improved customer satisfaction and retention.

Sold sponsorships and partnerships resulting in increased brand exposure for automotive manufacturers.

SITC - B2B & B2C - Exhibition/Conference Kidtropolis - B2C - Exhibition MCM Comic Con - B2C - Exhibition/Live Arena (Pop Culture& Influencer Marketing)

High School - 10 GCSE's & 2 A Levels

College - RSA

ENEB University - Event Management & Activations