Marianne Gatchalian

A dynamic marketing professional with over a decade of experience in enhancing brand visibility and driving organizational growth. Expert at managing executive-level reporting, coordinating with external vendors, and overseeing complex digital operations to ensure the timely delivery of business goals.

JR. MARKETING MANAGER

• Executive Liaison: Report directly to the EVP, leading the presentation and approval of key initiatives.
• Operations Oversight: Manage daily operations to ensure timely completion of deliverables and departmental goals.
• Digital Strategy: Execute integrated marketing across digital channels to support business objectives.
• Stakeholder Management: Coordinate with external vendors and advertising agencies to implement campaigns.

BRAND SPECIALIST

• Content Management: Plan and manage social media content calendars and posting schedules.
• Quality Control: Proofread and review materials to ensure high-quality, accurate brand positioning.
• Project Planning: Conceptualize and create marketing plans for new and existing projects.

MARKETING OFFICER

• Administrative Support: Provided operational support to the Head of Marketing across various sales channels.
• Digital Engagement: Managed company social media platforms, including the Facebook community.
• Reporting: Prepared weekly and monthly management reports and oversaw the marketing budget.
• Systems Support: Maintained client databases and provided support to agents during the sales process.
• Market Intelligence: Conducted research to identify competitor trends and customer behavior.

BA in Communication Arts – University of Sto. Tomas