Michael Matt

Since 2021, I have operated Creative Plus Media Ltd, an e-commerce business specialising in physical media and collector products. My role involves researching products, comparing alternatives, identifying strengths and weaknesses, and communicating these clearly to customers through well-structured, SEO-aware product descriptions. I regularly create high-quality product photography and video content, ensuring accuracy, clarity, and honesty to help customers make informed purchasing decisions.

I am highly comfortable working independently in a remote environment, managing deadlines,

and maintaining consistent output. I take pride in attention to detail, clear written communication,

and ethical presentation of products. My experience working with online platforms, customer

Q&A;, and digital marketing has given me a strong understanding of consumer expectations and platform standards.

I am passionate about technology, enjoy learning how products work, and take a structured,

analytical approach when assessing features, usability, and value. I believe this makes me well suited to producing engaging, trustworthy reviews that benefit both customers and the platform.

Professional Profile

Detail-oriented e-commerce business owner and content creator with hands-on experience evaluating, comparing, and presenting consumer products for online audiences. Director of

Creative Plus Media Ltd with strong skills in product analysis, SEO-aware writing, product photography, and video creation. Experienced working independently in a remote environment while meeting deadlines and platform standards.

Key Skills

● Product testing, evaluation, and comparison

● Clear, engaging written product reviews

● SEO-friendly product descriptions

● E-commerce platforms: Amazon Seller Central, Shopify

● Product photography and video creation

● Photo and video editing

● Research, fact-checking, and trend analysis

● Time management and remote working

● Customer engagement and Q&A; management

Professional Experience

Director – Creative Plus Media Ltd (2021 – Present)

• Founded and manage an e-commerce business within the entertainment and collectibles sector
• Research, test, and compare products to assess quality, usability, and value
• Write customer-focused, SEO-optimised product descriptions and content
• Create high-quality product photos and promotional videos
• Analyse competing products to highlight strengths, weaknesses, and differentiators
• Engage with customers, respond to product questions, and manage feedback
• Monitor consumer trends and emerging products within online retail

Self-Employed Window Cleaner (2004 – 2021)

• Successfully ran a self-employed business for 17 years
• Built and maintained a loyal customer base through reliability and quality service
• Managed scheduling, workload, and deadlines independently
• Developed strong organisation, discipline, and attention to detail

Education

Senior School Qualifications

English – Grade A

Mathematics – Grade C

Science – Grade CAdditional Information

Comfortable working independently in a fully remote environment. Strong written communication skills with a focus on clarity and honesty. Experienced following platform guidelines and adapting content for different audiences

Higher Education

English A

Maths C