
Nadeem Vadva
Marketing Professional
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About
Creative and dynamic professional with 5 years' marketing experience.
Experience in delivering successful marketing campaigns and events, including email marketing campaigns and strategies, paid social, crafting analytically-driven SEO strategies and content, and engaging social media content, both in-house and for clients. Keen to join a team to display a highly-varied skillset and to develop both professionally and personally. Outside of work, I'm a big football and F1 fan, regularly playing the former and staying as active as possible.
I'm also a big reader, typically novels rooted in sci-fi and fantasy.
Experience
Marketing Executive at dmg events (2025-05 – 2025-11)
A leading organiser of face-to-face global events.
- Working on global events, including events hosted in Namibia and Mozambique respectively.
- Creative and focused email marketing strategy in the run up to events.
- A/B testing on email creative and increased lead gen through eye-catching designs.
- Contributed to the development of apps for several events.
- Regular website maintenance, including updating pages and optimising copy.
- Created SEO-optimised landing pages on several company websites.
- A creative use of Canva helped to design content for email and social media.
- Live social media posting during the events contributed to the success of the events.
Marketing Executive at Hurst Media (2021-02 – 2024-08)
A media publishing company, working with news brands including Mail Metro Media and News UK, and with brands in the travel, health & beauty, finance, and food & drink sectors.
- Responsible for the full email campaign lifecycle for B2B and B2C campaigns, both internally and for clients.
- Enhanced email engagement and increased lead generation through eye-catching design, email strategies, automation, content, copywriting, and segmentation.
- Increased web visibility through creative SEO-written content for several company websites.
- Introduced SEO strategies such as topic clusters, and contributed to resource guides.
- Worked closely with external media partners, Mail Metro Media and News UK.
- Occasional auditing of websites, utilising Screaming Frog and other technical SEO tools.
- A creative use of Adobe Creative Suite helped to design eye-catching social content.
- Managed 500+ client's competitions– including Trump Turnberry, Tilda and Lenor.
Marketing Volunteer at Midlands Medsec Service (2020-01 – 2020-09)
Providing marketing and administrative support to the medical psychiatric profession.
- Created numerous templates in Excel for long-term use.
- Content writing and copywriting in line with house style.
Marketing Executive at JournoLink (2019-01 – 2019-05)
PR firm offering software to help businesses to communicate with audiences.
- Coordinated and executed Facebook Ad campaigns, with varying objectives.
- Quality SEO-focused articles focusing upon different PR topics.
- Email automation, through content for emails in a new company package.
Marketing Executive at HGV Express (2017-11 – 2019-12)
A training and recruitment provider to those wishing to obtain an HGV license.
- Coordinated successful Facebook Ad campaigns, maintaining a low cost per lead.
- Improved website visibility through development and implementation of SEO strategies.
- Implemented a brand strategy used across email marketing and social media collateral.
Hospitality Assistant at Compass Group (2011-09 – 2017-08)
- Helped to deliver high-quality events - cricket matches, weddings and company conferences.
Education
Bachelor of Arts in English & History – Coventry University (2:1)
