Othniel Osaghae

Creative Strategist and Founder with a multidisciplinary practice spanning art direction, filmmaking, photography, graphic design, copywriting, and brand strategy. Known for translating complex ideas and ambitious brand visions into compelling visual and narrative campaigns that connect with audiences and drive measurable results. With a background rooted in science and a career built on creative instinct, I bring both rigorous thinking and bold creative execution to every project.

Founder of M-O Connects Ltd, a creative strategy agency delivering culturally resonant work across tech, luxury, culture, and advertising sectors. A passionate and critical AI practitioner, I integrate emerging tools into my creative workflow thoughtfully, always asking whether they serve the work.

Founder & Creative Director at M-O Connects Ltd (2023-04 – Present)

Founded and scaled a multidisciplinary creative strategy agency delivering brand, content, and cultural campaigns across B2B and B2C markets.

• Founded and scaled a multidisciplinary creative strategy agency delivering brand, content, and cultural campaigns across B2B and B2C markets.
• Lead creative direction, art direction, and campaign strategy for clients spanning tech, luxury, and culture sectors.
• Oversee all creative production including photography, videography, graphic design, copywriting, and web design from concept through to delivery.
• Build and maintain long-term client relationships, driving repeat business through high-quality creative output and strategic thinking.

Head of Marketing & Creative Lead at ARx Vision AI (2024-03 – 2024-12)

Sole creative and marketing lead for a frontier AI scale-up; responsible for all brand positioning, visual identity, and campaign creative from day one.

• Sole creative and marketing lead for a frontier AI scale-up; responsible for all brand positioning, visual identity, and campaign creative from day one.
• Directed all photography, videography, graphic design, and written content across B2B and B2C channels.
• Produced immersive, sound-focused video content and testimonial podcast-style clips that made a technically complex product feel human and compelling.
• Creative strategy contributed directly to enterprise contracts with Amazon and Microsoft and a successful acquisition by Microsoft (2024).

Creative Consultant at Enter Gallery (2024-01 – 2024-03)

Led a full creative and brand overhaul including visual identity refresh, website redesign, social content direction, and campaign strategy.

• Led a full creative and brand overhaul including visual identity refresh, website redesign, social content direction, and campaign strategy.
• Delivered a 30% uplift in sales within 3 months through visually compelling, audience-led creative campaigns.

Art Photography & Cataloguing (Contract) at Enko Capital (2025-02 – Present)

Producing museum-standard, colour-accurate art photography and archival documentation for portfolio publications and collection management.

• Producing museum-standard, colour-accurate art photography and archival documentation for portfolio publications and collection management.

Founder & Director at Spiral Galleries (2021-08 – 2023-09)

Founded an independent creative space activating vacant retail units as temporary cultural venues, producing exhibitions and multidisciplinary events.

• Founded an independent creative space activating vacant retail units as temporary cultural venues, producing exhibitions and multidisciplinary events.
• Built 10,000+ Instagram followers and 2,000+ mailing list subscribers through creative programming and digital storytelling.

Professional Fashion & Advertisement Model at Independent (2019-08 – Present)

Campaign shoots, lookbooks, and promotional content for various brands, bringing an informed perspective to both sides of the lens.

• Campaign shoots, lookbooks, and promotional content for Urban Outfitters, VanMoof, and Rapha, bringing an informed perspective to both sides of the lens.

BSc in Biochemistry – University College London (2017 – 2021) Deferred post secondary year A Levels in Maths, Biology, Chemistry – Glenalmond College, Perthshire (2016 – 2018)