Pete Akerman
Marketing Director
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About
Dynamic and commercial marketing leader with senior experience across the marketing distribution mix covering multiple verticals including finance, music, and travel.
Results driven and innovative with a calm, communicative & collaborative approach. Extensive digital marketing & brand marketing knowledge & skills and a keen interest in developing digital distribution & AI approaches.
Specialties: Marketing Leadership, Digital Marketing, AI, E-Commerce, Brand & Content Marketing, CRM, Agile Methodology, MarTech, Project Management, Campaign Management
Experience
Dynamic and commercial marketing leader with senior experience across the marketing distribution mix covering multiple verticals including finance, music, and travel.
Results driven and innovative with a calm, communicative & collaborative approach. Extensive digital marketing & brand marketing knowledge & skills and a keen interest in developing digital distribution & AI approaches.
Specialties: Marketing Leadership, Digital Marketing, AI, E-Commerce, Brand & Content Marketing, CRM, Agile Methodology, MarTech, Project Management, Campaign Management
Education
IDM Institute for Direct Marketing, London – Advanced digital marketing
- Google Advanced Analytics, London
- Negotiation & Influencing skills, London
- Business Administration & Contracting, London
- Coaching & Mentoring for Leaders, London
- Leadership in an ever-changing world, London
- Direct marketing in a digital world, London
- Ethical & Diverse Marketing, London
- Zoom leadership development, Copenhagen
- #iamremarkable Google diversity, Newcastle
- Jasper Chat GPT AI, Newcastle
- Personalising the user experience, Newcastle
- Media consumption, Newcastle
- Influencer marketing, Newcastle
- Advanced content for performance, Newcastle
