Digital Product Designer, UX Architect
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I make it simple to do complex things.
“A good user interface designer will make your ten screens look and feel gorgeous. A good user experience designer will help you discover that you only need one screen.”
I'm a user experience architect and user-centred design specialist - prototyping, usability testing, information architecture, needs analysis, user research, card sorting, task models, user journeys, interaction design, navigation design etc. Through my passion project, Tabb, I also produce the occasional video.
Design System Lead for Pizza Hut
Just Eat toucanBox The Science Council
Self-trained through entrepreneurial activity, then professional experience.
