Sherilyn Betts

As a Product Focus certified product manager, I can effectively analyse markets and propose propositions whilst maximising revenue. Positive customer impact is the driving force behind many of my proposals; both when creating long-term strategies and short-term tactical solutions.

I excel both at home and in the office, managing time effectively through the development of successful routines optimising time and minimising stress. This balance also helped when fostering excellent peer-to-peer and stakeholder relationships.

Through volunteering to present to dignitaries, investors, and CEOs alike, I can break down complex topics and communicate to a range of audiences in a clear and concise manner.

I like to investigate my limits and have a keen interest in performance sports, enhanced by always ensuring I live near to quality racecourses and tracks, where I can frequently put my abilities and my resolve to the test – both behind the wheel and behind the handlebars.

Stakeholder Relationship Building and Governance: Proven capability in forming excellent relationships. Fosters collaboration through regular communication and collaboration. Regularly engages with senior stakeholders, providing updates and input to board-level decision-making.

Cross-Functional Collaboration:

Proficient in matrix management and collaborating with cross-functional teams. coordinating product launches, managing schedules, and collaborating with sales and service teams for a synchronized approach.

Effective Communication: 

Experienced in breaking down complex topics and presenting to various audiences.

Budget Management and Business Cases: Skilled in creating business cases, managing budgets, and prioritizing resources across projects.

Strategic Product Management: 

Accomplished in defining and executing strategies for product development. Utilizes market analysis, customer engagement, and scenario-based modelling to guide strategic decision-making.

Market Analysis and Proposition: 

Proficient in analysing markets and proposing problem-solving solutions to maximize revenue and margin.

Customer-Centric Approach:

Emphasis on positive customer impact when developing proposals and influencing long-term strategies.

Staffordshire University 

Computer Science – 2:1