Soleiman Tafazzoli

I am a self-driven and results oriented individual with experience of working with progressive organisations in UK. My personal qualities include communicating and understanding the situation, finding potential solution, implementing change and communicate effectively with colleagues and customers to resolve their requirements.

Design Consultant at Self-employed (2012-11 – Present)

Bedroom and home office design consultant. Continuing with my design experience with bathrooms I have extended my knowledge to resolving customer storage issues by representing Sharps bedroom and office products. Meeting with customers and discussing a suitable design and product range to fulfil their requirement.

Store Manager at Bathstore (2009-10 – 2012-02)

• Responsible for achieving Store Intake, Delivered Sales & Profit Targets
• Customer Service KPI's
• Creating Quarterly Business Plan
• Analysing & Managing through KPIs
• Effective Communication by leading, inspiring and managing my team
• Implementing 100% Bathstore compliance
• Identifying business opportunities & increasing trade accounts

Area Manager at Leading Edge Limited Trading as Discovery Store (2006-09 – 2009-03)

Responsible for Sales, Waste, Shrinkage and operational labour costs KPIs for 12 stores and up to 10 temporary seasonal stores across the south.

• Maximising the stores sales and profitability
• Consistently provide optimum levels of customer care
• Motivating & assisting the teams in achieving agreed objectives
• Liaising with peers and Head Office departments when dealing with matters concerning employee recruitment, training, disciplinary, dismissal and conduct
• Developing the brand name and image of the company through compliance with all company policy and procedures
• Promoting high visual merchandising standards
• Ensuring that store housekeeping standards are continually achieved

Area Manager at Savers Health and Beauty Ltd (2005-08 – 2006-07)

Responsible for achieving KPI budgets for Sales, Costs, Recruitment and Compliance Training within the Area by Implementing a quarterly regional objective.

• Stock auditing and Implementing shrinkage action plans to reduce stock & lost sales opportunities
• Monitoring store operational Performance and implementing personal development plans for store Manager

Regional Sales Manager at The Gadget Shop Group (1997-08 – 2005-08)

Responsible for marketing a diverse range of products such as home wear, electronic goods, communication equipment, games, household products in the Southeast region. The Gadget Shop Group has established 85 retail outlets throughout the UK, with an annual turnover more than £100 Million.

• Implementing quarterly marketing plans throughout the region
• Building business based on proven product benefits
• Developing visual merchandising skills on product ranges
• Training and developing store business managers
• Liaising with the Regional Sales Director
• Monitoring the key performance indicators of each department
• Regularly communicate store performance results within the region and reward teams where sales achievements are on target

Area Manager at Guvnors Menswear Ltd (1992-01 – 1996-12)

The Group comprised of 12 stores throughout the Southeast and manufactured an extensive range of menswear clothing. Joined the company as a Retail Manager, Croydon and promoted to Area Manager within the first year.

• Developing sales in four locations
• Controlling profit and loss margins
• Staff training, development and motivation
• Co-ordinating and auditing stock levels
• Marketing and sales promotions

Store Manager at Parks Menswear Ltd (1988-01 – 1991-12)

Responsible for developing direct sales of menswear clothing range to established retailers in and around London. Due to the success of the range, Parks opened three stores in London. The manufacturing operation and three stores were taken over by Review Clothing Group in 1991.

Department Manager at House of Fraser (1985-01 – 1988-12)

Responsible for developing sales of household electrical equipment, stock control, presentation and display, plus staff training and development. Joined House of Fraser as a Management Trainee, promoted from Menswear Assistant Manager, then Department Manager of Electrical within the first twelve months.

O Level in Multiple – Loughton School (1979-01 – 1984-12)