Sulayman Butt
Experienced Sales Development Representative
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About
Revenue-focused sales professional with experience across B2B and B2C sales, outbound prospecting, business development, and HNW client relations. Generated over £2M+ in contracted revenue through client acquisition, partnership development and account growth within fast-paced, target-driven environments. Experienced in full-cycle sales, stakeholder management, outbound outreach and commercial negotiations, with a strong focus on relationship-building and revenue growth.
Experience
Sales Executive at Rolex - Watches of Switzerland (2025-07 – 2026-01)
- Generated high-value luxury sales by leveraging expert Rolex product knowledge, consistently achieving strong conversion rates with high-net-worth clients.
- Increased repeat business by delivering discreet, relationship-led clienteling, resulting in ongoing upsell and referral opportunities.
- Maximised transaction value by strategically presenting new collections and limited models, driving higher average order values.
- Strengthened brand prestige by maintaining exceptional presentation and service standards, reinforcing customer trust and loyalty.
Business Development Manager at Renta Properties LTD. (2022-10 – 2025-07)
- Led proactive sales efforts including prospecting, site visits, and contract negotiations to increase market share and close high-impact deals.
- Worked closely with revenue and operations teams to align pricing, inventory, and service delivery, improving overall performance and guest satisfaction.
- Increased total revenue by 24% YoY by expanding high-value corporate and group accounts and securing multi-year contracted business.
- Achieved 118% of annual sales target, generating over £2.4M in contracted revenue through strategic prospecting and key account development.
Sales Development Representative at Renta Properties LTD. (2021-08 – 2022-10)
- Led a team of sales executives, setting weekly targets and driving consistent revenue growth across corporate and group segments.
- Increased team conversion rates by improving follow-up structure, pipeline tracking, and accountability.
- Personally managed key high-value accounts, negotiating contracts and securing repeat business from priority clients.
- Monitored KPIs and coached underperforming team members, contributing to improved overall team performance and quota attainment.
Sales Executive at Renta Properties LTD. (2021-09 – 2021-08)
- Generated £1.2M+ in revenue within 14 months by prospecting and closing new corporate and group accounts.
- Increased qualified pipeline activity by 35% through structured outbound outreach, follow-ups, and referral generation.
- Maintained a 60%+ lead-to-close conversion rate by managing the full sales cycle from inquiry to signed contract.
- Exceeded quarterly sales targets by an average of 18% through strategic pricing negotiations and account development.