Marketing Manager | Content Manager
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Marketing Manager with extensive experience delivering integrated B2B, B2C and D2C marketing strategies across digital, content, CRM, social, web and events. Proven in driving revenue growth, lead generation and engagement through data-led campaigns, marketing automation and performance optimisation. Experienced in managing budgets, leading teams and delivering global product launches with measurable ROI.
Marketing Manager with 15+ years’ experience delivering integrated B2B, B2C and D2C marketing strategies across consumer products, SaaS, public sector and global membership organisations. Proven track record of driving measurable revenue growth, lead generation and engagement through data-led, multi-channel campaigns spanning digital, content, CRM, SEO, paid media, web optimisation and events.
Experienced in global product launches, distributor campaigns, sustainability communications and cross-functional alignment with sales and e-commerce teams.
Strong expertise in marketing automation platforms, CRM, SEO, paid media, website optimisation and content strategy. Experienced budget owner, team leader and agency manager, with a data-driven approach to KPI tracking, ROI reporting and continuous performance optimisation.
CIM Certificate in Marketing | Diploma in SEO | GCSEs
