Samuel Dodzi

Results driven sales leader with over 7 years of progressive experience in FMCG industry, territory management, and distribution channel development across designated territories. Proven ability to lead and motivate sales teams to exceed volume targets, drive debt collection, and expand brand presence within competitive markets. Combines strong analytical capability with hands on field coaching to deliver measurable revenue growth.

Adept at building lasting customer relationships, resolving account disputes, and implementing data-driven sales strategies aligned with organizational objectives. MBA candidate in International Business (KNUST) with professional credentials from CIM UK ongoing.

Sales Officer - Nutrifoods Ghana Ltd (Olam Group) - Eastern & Volta Regions

(2023-08)

• Oversaw sales operations across Eastern and Volta territories, managing a team of Sales Representatives to consistently meet and exceed volume targets.
• Conducted regular field debt verification on all Sales Representatives' customer accounts, driving a structured collections process that reduced outstanding debt.
• Led field accompaniment exercises to verify customer ledger card balances, ensuring compliance with sales call schedules and trade policies.
• Resolved customer account transaction disputes through detailed reconciliation, maintaining strong customer relationships and minimizing revenue leakage.
• Assisted Sales Representatives in managing key Wholesale resulting in improved client retention and expanded shelf presence in outlets.
• Collaborated with the Areas Sales Manager to set yearly and quarterly sales goals, forecasting 20% growth on territory sales plan in 2026 FY.
• Ensured maximum visibility and presence of company brands by maintaining distribution across all relevant retail, wholesale, and modern market, channels in the assigned territory.
• Communicated regularly with customers on new product launches and promotions, supporting successful go to market activations within the region.
• Planned and managed market activation expenses within budget, recommending cost saving measures that improved overall territory profitability
• Provided timely competitor intelligence reports to management, enabling proactive adjustments to the sales and marketing strategy.

Territory Sales Supervisor - Wilmar Africa Limited - Tarkwa and Western North Region

(2018-11 - 2023-07)

• Managed an assigned sales territory, consistently achieving volume and collection targets across a diverse customer base including wholesalers and retailers.
• Executed daily sales calls in line with company route plans, maintaining accurate customer records and ledger balances.
• Built and maintained strong customer relationships, ensuring consistent product availability and shelf visibility of company brands.
• Identified new business opportunities within the territory, contributing to the expansion of the customer base and increased market share.
• Conducted product demonstrations and in store training for customers, enhancing product knowledge and driving sell through

Sales Executive - Somoco Ghana Ltd - Accra

(2018-04 - 2019-10)

• Executed sales plans for assigned territory, achieving consistent sales target performance.
• Managed customer accounts, processed orders, and ensured timely delivery and after-sales follow-up.
• Identified competitor activities and reported market intelligence to the sales management team.

National Service Personnel - National Health Insurance Authority - Jasikan

(2015-09 - 2017-03)

• Supported the Authority in client facing administrative and data management roles, gaining exposure to institutional operations and stakeholder engagement.

Industrial Attachment - Nestlé Ghana Limited - Ho

(2013-07 - 2014-10)

• Distributor Van sales records capturing.
• Trade visit which was factored on products availability in outlets, market area mapping, conducting competitive price survey, gathering market intelligence, built Nestlé houses, sold and ensure proper merchandise displayed.
• Warehousing Stock keeping.

MBA - International Business - KNUST (2025)

BSc - Business Administration (Marketing) - KNUST (2022 - 2024)

HND - Marketing - Ho Technical University (2012 - 2015)