Samuel Dodzi Ahiabu

A result oriented with track records of excellent execution, target achievement, negotiation, team management and organizational skills, which were demonstrated over 8 years' experience working with Nutrifoods Ghana Ltd, Wilmar Africa limited, Mohinani Group, Nestlé Ghana limited etc. Built capability of identifying and developing channels, reliable when dealing with confidential information and efficiently work independently as well as in a team.

Sales Officer - Nutrifoods Ghana Ltd - Eastern Volta

(2023-08 - 2025-01)

Manage and nurture client relationships to drive sales and meet targets. Develop strategies to drive effective secondary sales. Conduct sales analysis to identify opportunities for revenue growth. Coordinate with logistics to complete supply chain operations.

Manage field sales representatives and trade channels. Communicate market information and competitive activities. Plan monthly and weekly activities for primary and secondary sales delivery. Collect payments and manage credit turnover.

Maintain accurate sales records and customer appointments.

• Strategic Impact Award (2025): Honored for designing and executing a coverage expansion strategy, increased Nutrifoods share with Mcberrys' biggest distributor in Eastern Region from 13% to 34% in 2025 FY
• Deliver the highest ever volume (100mt) for Volta in September 2025
• Successfully stepped into the role of Substantive Area Manager, supervising 3 sales officers and managing a credit turnover portfolio
• Best collaboration Award (2024): Recognized for cross functional synergy, stakeholder management by improving customer satisfaction, impacting a growth of 155% for Volta business in 2024 against 2023

Territory Sales Supervisor - Wilmar Africa Limited - Western Up Country and Western North Region

(2019-11 - 2023-08)

Ensure achievement and delivery of both primary and secondary sales with high focus on secondary. Support planning, managing and execution of promotional schemes. Execute and monitor below the line activities to drive slow moving brands and new product development.

Ensure availability and visibility drive in open markets and neighborhoods. Report on market intelligence, price competition and analysis. Coordinate day to day operations of DERA Van. Manage team performance to achieve optimal results.

• Best Territory Sales Supervisor 2020, 2nd runner up in Westcentral
• Supported my sales representative to emerge as national best, 2nd runner up in 2020
• Supported to expand coverage by recruiting three distributors for general business and one exclusive soap
• Successfully launch and offshoot of soap and detergent in Tarkwa and Western North region respectively
• Successful implementation of DMSSFA for Shared Vans in Western North Region

Sales Executive/Institutional Sales - Somoco Ghana Limited (Mohinani Group) - Accra

(2018-04 - 2019-10)

• Collaborated with cross functional teams to develop high purchases scheme contributing to 12% increase in overall sales
• Executed a target lead generation activations and display
• Showroom, institutional and dealer sales
• Providing after sales service
• Follow-up on hire purchases customers and trial bike users at 'okada' stations
• Community activation/ road show
• Liaising and biding on published tender
• Mapping of area territory in Greater Accra
• Field survey and conducting competitor analysis, data collection on performance and resolving related challenges
• Trade visit with Bajaj officials for dealership engagement in Greater Accra, Volta region and Central region
• Preparing cost-benefit analyses for prospective and existing customers to determine the most suitable purchase options

National Service - National Health Insurance Authority - Jasikan - Public Relations Office

(2015-09 - 2017-03)

Perform clerical duties and coordinate presentations on capitation program in churches, schools and communities. Handle enquiries and grievances from public and related organizations. Perform data entry, print/renew cards, and maintain records. Work as cashier in field and office settings.

• Clerical duties, coordinate and presenting on capitation program in churches, schools and communities which built my communication and listening ability
• Handled enquiries and grievances from public and related organizations which afforded me problem solving ability
• Data entry, print/renew cards, keep records (name, membership number, transaction number, serial number, gender, category, receipt number) which sharpened my ability of paying attention to details
• Worked as cashier on field and office respectively

Industrial Attachment - Nestlé Ghana Limited - Regional Sales Office, Ho

(2013-07 - 2014-10)

• Distributor Van sales records capturing
• Trade visit which was factored on products availability in outlets, market area mapping, conducting competitive price survey, gathering market intelligence, built Nestlé houses, sold and ensure proper merchandise displayed
• Stock keeping
• Presenting on team weekly field report

MBA - International Business - Kwame Nkrumah University of Science and Technology (2025-01)

BSc - Business Administration (Marketing) - Kwame Nkrumah University of Science and Technology (2022-01 - 2024-01)

Higher National Diploma (HND) - Marketing - Ho Technical University (2012-01 - 2015-01)