Dwi Astuti

Social media specialist with 5+ years of experience in managing brand accounts, developing data-driven content strategies, and increasing engagement through high-performing content. Proven track record in growing audiences and delivering measurable results across platforms.

Social Media Manager at Saka Creative - Project: APROBI (Asosiasi Produsen Biofuel Indonesia) (2025-01 – Present)

• Managed end-to-end social media across Instagram, TikTok, LinkedIn, Facebook, and X
• Produced 300+ Instagram piece of content, generated 186K+ views
• Created 113 TikTok videos with 433K+ total views organically
• Managed LinkedIn content with 90+ posts to enhance B2B audience engagement
• Contributed to website content strategy, generating 1.8M+ search impressions and 28K+ clicks
• Delivered monthly performance reports and data-driven content optimization

Content Creator & Social Media Manager at PT. Manunggal Jasa Investindo (MJI) (2020-08 – 2024-12)

A service company in the technology sector and has an application product called Panggil Tukang.

• Achieved a 25% increase in social media followers by developing a creative content strategy that led to an 11% increase in user activation within six months
• Built new social media accounts across multiple platforms
• Produced online content and marketing copy by leading a team of writers and editors to promote the products and services of Panggil Tukang (one of product from PT MJI)

Social Media & Customer Service Officer at Orisize Indonesia (2018-05 – 2019-04)

• Made a concept of a content mood board each month. Did production of photos and videos.
• Handled social media administration and customer service simultaneously

Bachelor of Communication Science in Communication Science – Brawijaya University (2013 – 2017)