Digital Marketer / Social Media Manager at Dewi Coryati
Personal branding management for Dewi Coryati, member of DPR RI from PAN faction, representing Bengkulu constituency. Served on Commission X overseeing education, tourism, creative economy, youth and sports. Built personal branding as an inspiring woman leader with young spirit, positioned as a people's hero with sporty, educated, caring, and motherly figure.
- Social Media Management: Instagram & Facebook
- Event Organizer (Kunjungan Dapil)
- Contributed to increasing Instagram account followers organically from 5,394 followers to 16.3k followers in 1 years
- Contributed to increasing Instagram account reach organically from 3,145 accounts on average to 15.2k accounts on average in 2 years
Digital Marketer / Social Media Manager at smartBID
Managed digital marketing strategy for smartBID, an automotive auction house with 24 branches across Indonesia. Focused on brand awareness, traffic generation, website redesign, and lead generation through content and social media ads.
- Contributed to increasing TikTok account followers from 5.5 K to 69.8 K followers in 9 months
- Contributed to increasing TikTok account traffic from under 1 K profile visit to above 8 K accounts on average in 3 months
- Reached 1 M viewers in 1 month (first for the company history)
- Achieved average of 700,000 views per month on TikTok during management period
- Contributed to increasing FB followers from 1.1K to 20.6K followers in 4 months
- Increasing FB traffic from under 1K profile visit to above 2K accounts on average in 4 months
- Contributed to increasing IG followers from 8.3K to 19.1K followers in 5 months
- Increasing IG traffic from under 2K profile visit to above 5K accounts on average in 4 months
- smartBID meta ads CTR are above 7% in average with low Cost per Result (CPR), while the global Meta ads CTR average in the same industry only 0.8%
- Social media contributed 41% of total smartBID app downloads in April with 581 downloads from social media content
Marketing Supervisor at Sunfish (PT IndoSeafood)
Managed comprehensive marketing strategy for Sunfish, a frozen seafood surimi-based company established in 2007 specializing in export and import of fish meal, surimi, and ready-to-eat surimi-based products. Oversaw rebranding, brand awareness campaigns, brand activation events, and product launches.
- Rebranding initiatives
- Increased company Brand Awareness through digital platform
- Brand Activation through Events and promotions
- Created SOP & Flow for Marketing Division
- Arranged annual budget and KPI performances
- Product launch (product design, photo product, launch campaign)
- Achieved average of 5,000 organic viewers per hour on TikTok live streams (no prior live stream experience)
Marketing & Event Manager at AYOMART
Managed digital marketing for AYOMART, an Indonesian kuji online platform focused on selling collectible items including TCG, figures, blind boxes/gacha, and anime/comic merchandise. Company was only 2 months old when hired.
- Increased company Brand Awareness in various digital platform
- Increased traffic to social media profile and apps
- TikTok live optimization
- Ads optimization
- Achieved explosive full-funnel growth over 7-month period
- Content views skyrocketed from baseline of 1,000 to peak of 2 Million
- Profile visits surged by over 150x reaching 14,000 monthly visits
- Gained +2,600 new followers in March alone, primarily male demographic (77%)
- Achieved GMV of Rp96.7 jt with 555.92% increase, Items sold 485 with 288% increase, SKU orders 376 with 291.67% increase in Jan-Mar 2026 period
