Rensy Aulia

Experienced E-commerce Specialist focused on Shopee Ads and Amazon Advertising, consistently achieving an average weekly ROAS of 10.5–12 through data-driven campaign optimization, keyword strategy, and budget management. Skilled in product listing optimization, performance analysis, and creating high-quality marketing assets using Adobe Photoshop and Canva, with experience supporting campaigns through social media and video content across major platforms.

E-Commerce Specialist at Global Starlink Australia (2025-08 – Present)

• Managed e-commerce operations and paid advertising across Amazon, Shopify, eBay, and Shopee, driving consistent revenue growth.
• Optimized marketplace ad campaigns using data-driven bid, keyword, and budget strategies, achieving 10.5–12 average weekly ROAS.
• Improved visibility, CTR, and conversions through product listing and A+ content optimization.
• Analyzed performance using Google Analytics and marketplace dashboards to optimize funnels and maximize ROI.

Data Researcher & Marketing at Terrapinn Singapore (2025-01 – 2025-08)

• Conducted targeted research to identify key contacts and personal emails in the solar industry, including government agencies, companies, organizations, and academic institutions.
• Performed competitor research to inform marketing and outreach strategies.
• Designed and edited marketing materials such as flyers and brochures to support event promotion.
• Maintained strong relationships with event partners, ensuring smooth collaboration and long-term engagement.

E-Commerce Specialist at Mega Boutique Australia (2023-02 – 2024-10)

• Managed premium brands including Wüsthof, Ecoya, Essteele, Stanley Rogers, DaVinci, and Woodwick, ensuring strong product selection and brand representation.
• Optimized web listings on Shopify to maintain consistent branding and maximize visibility across platforms.
• Negotiated exclusive supplier agreements to secure competitive pricing and high-impact promotional opportunities.
• Improved customer satisfaction by resolving reviews and warranty claims through direct supplier coordination.

E-Commerce Specialist at SF Group United States (2020-12 – 2023-02)

• Launched and scaled an Etsy brand from scratch, achieving USD $13,000+ in monthly sales, Star Seller status, and a 5.0-star rating with 400+ reviews.
• Managed Amazon store operations, maintaining account health above 300 through strict quality control.
• Improved team efficiency by developing Excel formulas for bulk Amazon uploads.
• Executed and optimized Amazon PPC campaigns, including Sponsored Products and Product Targeting Ads.

Bachelor of Civil Engineering in Civil Engineering – Universitas Pembangunan Jaya (2016-08 – 2020-06)