Head of Corporate Communication at PT Sinar Mas Agro-Resources and Technology (2024-10 – Present)
- Strengthened stakeholder engagement and advocacy across international, national, and provincial levels — managing relationships with government, NGOs, media, and industry partners to align corporate narratives with regulatory and public affairs priorities.
- Led global crisis communication and acted as spokesperson to mitigate reputational risk.
- Drove internal and external communication strategies, aligning business goals and ESG priorities.
- Led and developed a 7-person communications team, fostering a high-performance culture through coaching, clear ownership, and structured succession planning for key external relations roles.
- Managed corporate communications budget and performance metrics, tracking program outcomes and reporting on key reputational and stakeholder engagement indicators to senior leadership.
Head of Communication and ESG at PT Langgeng Kreasi Jayaprima (Diageo Indonesia) (2021-10 – 2024-09)
- Developed and executed integrated communications strategy for advocacy among stakeholders including government and association and establishing positive reputation in national media.
- Represented the company in industry associations and trade body forums, coordinating advocacy positions and stakeholder alignment on sustainability issues.
- Managed stakeholder and media engagement during sensitive cases to protect brand and corporate reputation.
- Managed internal engagement and employee branding campaigns in collaboration with HR.
- Designed and oversaw ESG program with measurable impact across water conservation, packaging circularity, waste reduction, and community development — earning 10+ global awards from 2022 to 2025.
- Managed the communications and ESG budget, overseeing planning, allocation, and performance tracking to ensure maximum impact and accountability across all program and initiatives.
Head of Corporate Communication at PT Nestlé Indonesia (2020-04 – 2021-10)
- Promote and protect Nestlé's reputation and integrity in the marketplace.
- Develop and execute integrated corporate communication strategies.
- Developed Creating Shared Value (CSV) strategy tied to corporate & brand reputation.
- Collaboration with Marketing to strengthen corporate & brand across traditional and digital platforms.
- Advised C-level and managed media narratives across national platforms.
- Managed and mentored corporate communications team, building capability and developing talent for future leaders.
Corporate Affairs and Communication Lead Manager at PT. Airy Nest Indonesia (2018-08 – 2020-04)
- Led Corporate Affairs and Communication strategy targeting internal and external stakeholders
- Led government relations and regulatory affairs strategy, engaging Ministry and regional authorities to navigate compliance requirements and establish market access in underserved areas
- Managed and expand strategic relationships with national industry and associations, representing the company in policy discussions and coordinating association positions on regulatory and legislative developments.
- Mentored Communication team and supports succession planning for External Relations roles
- Collaborated closely with operational and supply chain partners to align external communications, compliance standards, and community engagement program across the company's operating footprint in Indonesia.
Country Corporate Communication Sr. Manager at PT. Procter & Gamble Home Products Indonesia (2014-07 – 2018-07)
- Create, develop & implement Corporate Communication and CSR Strategy
- Managing and evaluating CSR program activities to meet with the company target
- Managing corporate communication and events for internal and external stakeholders
- Collaborate with marketing on Gillette's brand communication and be the brand spokesperson
Corporate Stakeholder Engagement Manager for America and Japan at Asia Pulp & Paper (2010-07 – 2014-07)
- Managed international public affairs and stakeholder advocacy strategy across Americas and Japan
- Working closely with communication agencies and markets on strategy implementation
- Maintain industry research and understanding of sustainability trends, KOL and events
Wii Marketing Communication Intern at Nintendo of Europe (2009-05 – 2009-08)
