Ram Kumar

Creative Lead with 9+ years of experience driving creative strategy and delivering high-impact branding, UI/UX, motion graphics, Content development and digital learning solutions for global eLearning and corporate training organizations. Proven expertise in leading end-to-end creative production—from concept, storyboarding, and visual design to development and final delivery—while managing cross-functional and distributed teams across multiple geographies. A trusted partner to US/UK clients, stakeholders, and subject matter experts (SMEs), ensuring every solution aligns with business objectives, brand standards, learner engagement goals, and project timelines.

Adept at transforming complex learning content into intuitive, visually compelling, and interactive experiences that enhance knowledge retention and user engagement. Highly proficient in rapid eLearning development using Articulate Storyline, Rise 360, Adobe Captivate, and Lectora, complemented by expertise in Adobe Creative Cloud and AI-powered content creation tools, including HeyGen, Murf AI, Microsoft Copilot, and generative AI solutions. Passionate about leveraging emerging technologies to streamline production workflows, improve creative quality, reduce turnaround time, and scale content delivery without compromising design excellence.

Creative Manager & AI-Driven Design Lead, Graphic Design team of 30 at GP Strategies (P) Ltd (2021-06 – 2026-06)

Lead creative design and graphic production for global eLearning and corporate training content, partnering directly with US/UK clients to shape digital learning products from concept through delivery.

Key clients: AMAZON, FEDEX, CN, RR, BB&A, ZIMMER BOIMET, MORAN TUG, HAITCHI RAIL, ING BANK, FORD, GREY ORANGE, VAIL RESORTS, SUBARU, NOVATRIS, BMW, BOEING, SEIMENS, HDFC, COGNIZANT. Nearly 30 Projects.

• Built reusable Articulate Storyline 360 / Rise templates and typography systems used across multiple concurrent project streams, standardizing brand consistency for international clients.
• Directed LMS-ready deployment across SCORM 1.2/2004, AICC, and xAPI standards, validating compatibility on Workday, SuccessFactors, and SkillJar platforms.
• Introduced AI-assisted production (HeyGen avatars, Murf AI voiceover, Copilot workflow support) into the team's pipeline, cutting production time on select content streams and reducing reliance on external voice/video vendors.
• Own end-to-end visual development — storyboarding, UI style guides, motion graphics, and post-production — bridging instructional design and final build for development and QA teams.
• Manage client-facing project estimation, quoting, and SME stakeholder coordination to keep delivery on schedule across simultaneous project streams.

Team Lead, Graphic Design team of 21 at ELB Learning India (P) Ltd (2017-10 – 2021-06)

Led a graphic design team delivering co-designed, customer-experience-driven creative solutions for global clients, overseeing production quality and timelines across multiple concurrent projects.

Key clients: KONE, ALSTOM, FINNAIR, NOKIAN TYRES, HP, LKAB, PRUDENTIAL, MOTOROLA, MESTO, KPMG, HOLCIM, AI FUTTAIM, QUBOLE, LUFKIN PUMP, JUNIPER, JIFFY TIRES, XPO, CDK, GE HEALTH CARE & Motors Transportation, VM ware, COGNITIVE, SHELL, NORTHERN TRUST, ARCADIS.

• Supervised production pipelines spanning design, development, and QA, maintaining consistent quality standards under tight delivery deadlines.

B.B.A., Madras University, Chennai

Certificate in Web Designing & Animation — Arena (Institute of Multimedia Art & Graphic) Chennai