02_Anuja Pol
Brand Identity and Visual Communication Designer
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About
Brand and Visual Communication Designer with 3 years of experience creating strategic brand identities, visual systems, packaging, marketing collateral, and digital experiences. Experienced in translating business goals into compelling visual identities through logo design, typography, color systems, brand guidelines, and multi-platform brand applications. Skilled in Adobe Creative Suite, Figma, and presentation design, with experience collaborating across cross-functional teams to deliver impactful brand solutions.
Experience
Visual Communication Designer at Tata Consultancy Services (2024-11 – Present)
Tools Used: Illustrator, PowerPoint, Canva
- Designed 15+ high-impact corporate presentations, stakeholder decks, Infographics, and executive-level PPTs for CEO/CTOs across Middle east Telecom clients in Saudi Arabia, UAE, Qatar, Kuwait, and Bahrain, contributing to client engagement and business deal support for Tata Consultancy Services.
- Developed 5+ strategic management presentations and delivery partner slide decks for internal stakeholders and leadership teams, focusing on clean design systems, data visualization, pitch storytelling, and impactful corporate communication.
- Created data-driven Infographics and analytical reports that simplified complex technical information, increasing clarity and decision-making speed through advanced PowerPoint formatting, Layout Design and Typography techniques
- Performed detail quality checks to ensure error-free deliverables within tight deadlines.
Brand Identity Designer at Creador Designs (2023-12 – 2024-08)
Tools Used: Illustrator, Photoshop, Figma, Corel Draw
- Led end-to-end Brand Identity Projects for 10+ Brands including logo design, packaging design, color palettes, and comprehensive visual guidelines that established cohesive brand presence.
- Created Brochures and Catalogs, mockups, campaign visuals, and brand communication assets for diverse industries like Apparel, FMCG, Healthcare, Real Estate and Automobile.
- Designed Consumer Packaging, Product labels, Brochures, and marketing collateral that increased brand recognition and drove measurable engagement across retail channels and E-commerce platforms like Amazon and Flipkart.
Education
Bachelor of Fine Arts in Applied Arts – Dr. D. Y. Patil College of Applied Arts and Crafts, Pune
