Ankur Srivastava

Results-driven retail merchandising professional with 16 years of experience in merchandising, inventory optimization, store operations, and key account management across national and international brands. Demonstrated success in driving sales growth, improving profitability through margin analysis and stock liquidation, launching and integrating new stores, and enforcing SOPs. Strong leadership experience managing multi-store teams, proficient in MS Office and Excel, and skilled in visual merchandising and client relationship management.

Retail Merchandising Manager at Element Retail Pvt Ltd. (2017-05 – 2026-01)

• Directed retail operations for multiple prominent brands including Speedo, Jockey, Apple, Asics, Birkenstock, and Giant, ensuring consistent brand representation and customer satisfaction.
• Developed and implemented strategic merchandising and buying plans to maximize product visibility and drive revenue growth.
• Conducted detailed profit margin analyses and formulated actionable strategies to enhance profitability across all store locations.
• Executed effective stock liquidation initiatives to improve inventory turnover and minimize carrying costs.
• Led the successful launch and operational management of new stores, ensuring compliance with brand standards and operational excellence.
• Leveraged Microsoft Office Suite to generate detailed reports and optimize operational workflows, enhancing overall efficiency.

Area Retail Executive at Page Industries Ltd. (2015-11 – 2017-05)

• Achieved primary and secondary sales targets for exclusive outlets across the South Region.
• Managed key account relationships and drove business growth in the South Region.
• Ensured profitability of exclusive stores by optimizing sales and controlling costs.
• Oversaw inventory management to maintain optimal stock levels and minimize shrinkage.
• Lead and mentored sales teams to enhance performance and achieve organizational goals.
• Enforced strict compliance with Standard Operating Procedures (SOPs).

Department Manager at Shoppers Stop Ltd (2014-10 – 2015-10)

• Achieved daily sales targets while maintaining a high level of customer service.
• Controlled shrinkage and managed inventory to ensure stock accuracy.
• Led and developed departmental teams to improve performance and customer experience.
• Ensured department displays met brand and visual merchandising standards.
• Maintained SOP compliance and contributed to brand & key account management activities.

Deputy Head Store at Ethos Limited (2012-08 – 2014-10)

• Managed overall store operations, ensuring smooth daily activities and optimal performance.
• Executed merchandising strategies and buying decisions to maintain optimal inventory aligned with demand.
• Prepared and analyzed reports to monitor store performance and identify growth opportunities.
• Set and achieved store targets, driving top-line revenue and bottom-line profitability.
• Oversaw stock management to minimize shrinkage and ensure accurate inventory control.
• Cultivated strong client relationships to enhance customer retention and satisfaction.

Customer Relationship Officer at Titan Industries (2011-07 – 2012-08)

• Managed sales activities and generated leads to drive revenue.
• Handled merchandising, stock management, and preparation of reports.

Sales Executive at Dental Products of India (2010-02 – 2011-06)

• Managed sales, payments, and inventory management for the South Region.
• Handled customer issues and supported regional distribution activities.

PG Diploma in Marketing Management – Indian Business Academy (IBA) (2010)

B.B.A. / B.M.S. in Management – Sahara Arts &management Academy lucknow (2008)

12th in English – Uttar Pradesh (2004)

10th in English – Uttar Pradesh (2002)