Aswini

Project and operations professional with close to 8 years' experience managing cross-functional projects spanning platform operations, vendor and procurement coordination, MIS reporting, and campaign execution. Skilled at acting as the connective layer between business stakeholders, technical teams, designers, and external partners to keep multi-workstream projects running accurately and on schedule. Proficient in advanced Excel-based reporting and dashboarding to support business decision-making.

Senior Supervisor – Project & Platform Operations - Doodlezz India Pvt Ltd - Chennai

(2023-01)

• Platform operations project ownership: Took ownership of end-to-end platform operations projects for the company's partner-facing system, overseeing a team of around 50 across data management, order processing and platform maintenance; managed creation and mapping of 150+ product records to keep the platform accurate and operational.
• Partner onboarding & readiness: Set up and managed partner profiles and coordinated data integration with partners' own systems, acting as the key liaison between partners and the development team to resolve technical issues and confirm project readiness before go-live, resulting in smoother onboarding and fewer post-launch errors.
• UAT project leadership: Led end-to-end UAT for newly developed platform features, systematically identifying issues and coordinating fixes with the tech team, so project releases went out validated and on schedule.
• MIS reporting: Built advanced MIS reports and dashboards in Excel (VLOOKUP, Pivot Tables, data analysis) and prepared and circulated weekly and monthly performance reports to stakeholders, improving reporting visibility and giving leadership timely, accurate data for decision-making.
• Go-to-market & pan-India project execution: Planned and executed go-to-market projects for launches and campaign rollouts, and led a pan-India rollout project across 15-20 cities by coordinating vendors for on-ground execution, delivering consistent results nationwide on schedule.
• Vendor & procurement management: Managed coordination and procurement across a network of 5-10 vendors — including sourcing, negotiation and nationwide delivery — to keep multi-city projects on budget and on time.
• Creative project coordination: Partnered with designers and animators on campaign creatives (static & motion), visuals and on-ground artwork, ensuring brand-aligned assets were delivered on time across multiple concurrent projects.

Social Media & Website Manager (Freelance) - Singapore-based Client

(2020-01 - 2022)

• Managed and maintained the client's social media accounts, maintaining a consistent posting schedule that sustained engagement and brand visibility.
• Updated and maintained the client's website, ensuring content accuracy and smooth day-to-day functionality.
• Prepared daily and weekly performance reports, giving the client a clear, ongoing view of engagement and activity trends.
• Handled all client communication by email, ensuring timely responses and clear coordination on priorities.
• Monitored social media performance and recommended content improvements, contributing to stronger reach and engagement over time.

Client Manager - OrchidCube Branding Consultant

(2018-01 - 2019)

• Managed end-to-end marketing operations across multiple client accounts simultaneously, keeping each on track against its own goals and timelines.
• Developed and executed social media campaigns within defined budgets, balancing creative ambition with cost control.
• Monitored and maintained clients' social media accounts and websites, supporting consistent brand presence.
• Strengthened brand visibility and engagement through strategic content and campaign planning.
• Coordinated with internal developers, designers and content writers to keep multi-stakeholder projects on schedule.
• Acted as primary point of contact for clients, managing communication and requirement-gathering to ensure delivery matched expectations.
• Identified and approached potential partners and business opportunities in support of growth initiatives.

Client Manager - TCS – iON

(2017-02 - 2018)

• Counselled students on course selection based on individual academic profile and career interests, helping them make informed decisions.
• Provided guidance on available programmes, career paths and enrolment processes to prospective students.
• Maintained accurate student records with consistent follow-up, supporting a reliable enrolment pipeline.

Overseas Education Consultant - Hotcourses Pvt Ltd

(2016-04 - 2017)

• Advised students on international universities and course selection matched to their profile and goals.
• Assisted students with admission procedures and application documentation, reducing errors and delays in submissions.
• Supported students through the visa application process, ensuring compliance and accuracy at each stage.
• Coordinated between universities and students to keep the admissions workflow moving smoothly end-to-end.

Bachelor of Computer Application (BCA) - Stella Maris College, Chennai (2013 - 2016)