Regional Sales Manager - Motorola Mobility ( The Lenovo Company ) - Gujarat & Madhya Pradesh
(2024-07)
Geographic Area - Gujarat & Madhya Pradesh.
- Managing a business size exceeding ₹500 Cr annually across Gujarat and MP, with a team of 20+ members and 600+ In-Store Demonstrators (ISDs).
- Driving sellout performance for key account partners (GT & LFR) and expanding Lenovo's T3 market reach.
- Overseeing end-to-end sales and retail marketing deployment at key accounts.
- Ensuring minimum threshold levels of extraction and optimizing cost management.
- Managing promoter productivity and program hygiene across key accounts.
- Maintaining in-store and out-store visibility in alignment with the organization's planogram.
- Ensuring the upkeep of permanent and semi-permanent fixtures as per organizational standards.
Sr. Area Sales Manager ( State Head) - Phone Pe - Vidarbha & Chhattisgarh
(2023-08 - 2024-07)
Geographical Area - Vidarbha & Chhattisgarh
- Spearheaded market share growth in Vidarbha & CG from 38% to 49%, establishing one of the highest market shares in India.
- Managed a team of 18 Area Sales Managers and indirectly oversaw 350 Business Development Executives.
- Expanded distribution footprint and optimized sales strategies to enhance performance across both regions.
- Analyzed market dynamics, identified improvement areas, and implemented best practices to drive business growth.
- Developed and aligned team members (ASMs/TLs/BDEs) to achieve business objectives and outperform competition.
- Monitored competitive activity and synthesized insights to maintain a strategic advantage.
Area Business Manager - Samsung India ltd. - Central GUJ
(2022-04 - 2023-08)
Geographical Area - Central GUJ. Responsible for primary and Secondary and Teritery Sales in Both Value and Volume of Central Guj Upcountry + City (Bharuch). Annual Business Turnover 175Cr. Team Size - 11 Distributor - 4 RSOs and 3 ASEs with 110 Brand Promoters.
- New Partner appointment and induction.
- Channel Strategy and Program Design.
- Provide input to Senior Managers on monthly, quarterly. and annual Targets for channels.
- Channel enablement and Support
- Marketing Plans / Strategies for new and Existing Products Creative and Media Agency Briefs for BTL activities.
Area Sales Executive (HS2) - ITC Ltd. - Ahmedabad
(2017-06 - 2022-04)
From ST to Sr. Executive ( 4.10 Years). An account for Primary and Secondary Sales. Handling 4 Distributors In Ahmedabad. Leading Team Size of 80 Sales Man with 4 team Leader. Taking care 25 Cr. Business Turnover Annually.
- Retail Visibility ( VISA Concept)
- AVF - Availability, Visibility, Freshness
- Appointing New Partners
