Divyanshi Dwivedi

Versatile marketing and communication professional with hands-on experience in content strategy, digital marketing, lead generation, and brand communication. Skilled in outbound marketing, SEO, social media, marketing automation, and AI-powered content creation, with proven ability to manage end-to-end campaigns, marketing dashboards, and cross-functional projects that drive engagement and conversions.

Associate Content Strategist at Anamya Productions and Consultancy (2026-01 – Present)

• Lead end-to-end content strategy across website, blogs, newsletters, and social media to strengthen brand voice, audience engagement, and growth.
• Plan and produce SEO-optimised blogs, newsletters, and website copy aligned with marketing and growth goals.
• Create and schedule social media posts and UGC content across platforms to drive reach and community building.
• Extract and qualify high-intent B2B leads using Apollo and run outbound campaigns via email marketing and LinkedIn outreach, driving new client conversations and conversions.
• Closely involved in creating and managing marketing dashboards, working with the tech team on website content, SEO improvements, and a seamless brand experience.
• Leverage AI tools (Lovable, Claude, ChatGPT, Claude Design) to accelerate research, ideation, copywriting, and creative production.

Marketing & Growth at Unsaid Talks (2025-05 – 2025-12)

• Manage end-to-end webinar campaigns from landing page content and lead nurturing to final conversions. Hands-on with Aisensy (data handling & WhatsApp automation), System.io, and Whatlist for marketing automation and CRM.
• Coordinate with students, mentors, and internal teams for smooth execution of events and mentorship programs.
• Create email, WhatsApp, and LinkedIn communication assets (reminders, posters, blogs) tailored to target groups.
• Streamline follow-ups, tracking, and engagement workflows, improving overall response and conversion rates.

Associate News Editor at Times Internet (2022-05 – 2023-04)

• Produced and edited digital, video, and print content, ensuring accuracy, clarity, and brand alignment.
• Applied SEO and storytelling techniques to enhance visibility and audience engagement.

Masters in Journalism and Mass Communication – Jagran Institute of Management and Mass Communication (2020)

Bachelors in Commerce – University of Lucknow (2018)

Higher Secondary Education – Swarnim Public School (2015)