Gulshan Kumar
Customer-focused sales and business strategy professional
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About
Customer-focused sales and business strategy professional with experience driving revenue growth, customer engagement, and market expansion through data-driven decision making and cross-functional collaboration. Proven ability to partner with sales teams, channel partners, and stakeholders to identify business opportunities, solve customer challenges, and deliver measurable commercial outcomes. Experienced in demand forecasting, campaign optimization, customer segmentation, and performance analytics, with strong exposure to automation.
Adept at translating business objectives into actionable growth strategies while building long-term relationships across customers and internal teams.
Experience
Regional Head – Planning, Pricing & Sales at Adani Group (2024-05 – Present)
- Managed a portfolio of key accounts, ensuring high levels of customer satisfaction, retention, and business growth.
- Partnered with regional sales teams, channel partners, and business stakeholders to identify growth opportunities and improve customer outcomes across Telangana markets.
- Drove commercial strategy and customer-focused initiatives through pricing optimization, portfolio planning, and market intelligence.
- Engaged with prospects and existing customers through consultative discussions, uncovering opportunities for cross-selling, upselling, and business expansion.
- Collaborated with Sales, Finance, Operations, Marketing, and Supply Chain teams to ensure seamless execution of business initiatives and market programs.
- Supported customer acquisition and retention efforts by analyzing market trends, customer behavior, and demand patterns to improve business performance.
- Developed and maintained performance dashboards and MIS frameworks enabling faster decision-making, customer tracking, and sales visibility.
- Delivered actionable recommendations to stakeholders through data analysis, improving campaign effectiveness, customer targeting, and revenue realization.
- Built forecasting models for volume and pricing projections, supporting annual planning, budgeting, and business governance.
- Led process improvement initiatives and implemented five automation solutions, improving operational efficiency and contributing to a 10% increase in capacity utilization.
- Acted as a strategic partner to sales teams by providing insights, performance reviews, and business recommendations to improve customer engagement and commercial performance.
Sales & Marketing Intern at Pulse Sports Pvt. Ltd. (2023-04 – 2023-06)
- Managed customer outreach activities and supported lead generation initiatives through targeted marketing campaigns.
- Engaged with prospective customers to understand requirements, address queries, and improve customer acquisition outcomes.
- Increased customer base by 10% through data-driven customer segmentation and campaign execution.
- Managed and analyzed 60+ weekly leads, improving conversion rates by 20% through consultative engagement and follow-up strategies.
- Worked closely with marketing and sales teams to optimize customer journeys and improve engagement effectiveness.
GTM Intern – App Marketplace at Platform Commons (2023-07)
- Supported marketplace launch activities through coordinated go-to-market execution across product, sales, and marketing teams.
- Conducted user behavior and customer engagement analysis to identify adoption opportunities and improve conversion performance.
- Assisted in customer acquisition initiatives through targeted campaigns and performance monitoring.
- Collaborated with stakeholders to improve user onboarding experiences and marketplace adoption.
Education
MBA in Marketing – Symbiosis Institute of International Business (SIIB)
B.Tech. in Information Technology – SRM Institute of Science & Technology