Sales Head at Everyday Diamonds (Auclair Lifestyle Pvt. Ltd.)
Led sales strategy and revenue growth for the lab-grown diamond business across Delhi and Bengaluru stores.
- Scaled monthly revenue from ₹18 lakh to ₹83 lakh through targeted sales strategies, customer acquisition initiatives and store-level execution.
- Worked closely with Performance Marketing and Designing teams to strengthen brand positioning, generate footfall and improve customer engagement.
- Developed sales plans, monitored showroom KPIs and supported teams in achieving revenue and conversion objectives.
- Led recruitment, training, mentoring and performance management while strengthening customer service standards.
- Developed customer acquisition, engagement and retention initiatives and supported product launches and promotional campaigns.
- Monitored business performance, inventory movement and sales reporting and coordinated with merchandising and marketing teams.
Area Business Manager at TrueDiamonds Pvt. Ltd. (2024-01 – 2025-03)
Led the Mumbai sales team and provided sales, customer and business guidance as required to drive performance.
- Contributed to growth of monthly revenue from ₹27 lakh in January 2024 to ₹1.2 crore by March 2025.
- Managed HNI and UHNI customer engagements and travelled across India for high-value client visits and business development opportunities.
- Helped set up and lead TrueDiamonds stores at Dadar and Hyderabad, supporting launch execution and store performance.
- Worked with DoubleTick, Meta/metadata-based advertising and ad-set execution to support lead generation and customer acquisition.
- Developed lead nurturing and conversion strategies in coordination with CRM and digital marketing initiatives.
- Supervised showroom performance, sales KPIs, team productivity and customer engagement activities.
Assistant Store Manager at Orra Fine Jewellery Pvt. Ltd.
Managed day-to-day showroom operations, customer experience and achievement of store sales and profitability targets.
- Supervised, coached and developed showroom staff while monitoring individual and team performance.
- Managed manpower planning, scheduling and operational efficiency to maintain service and sales standards.
- Ensured Visual Merchandising, store policies and operating procedures were consistently implemented.
- Handled customer escalations and strengthened service quality and customer satisfaction.
- Supported store-level marketing initiatives, performance reviews, cost control and profitability management.
Business Development Manager at Malabar Gold & Diamonds Pvt. Ltd.
Managed business development and marketing responsibilities across different locations in Maharashtra.
- Handled business/revenue exposure across ₹70 crore to ₹110 crore and supported achievement of regional business objectives.
- Led teams of up to 40 members for new-store launch campaigns, coordinating sales, marketing, operations and execution requirements.
- Managed pre-opening and post-opening marketing activities for new showroom launches and market development.
- Executed ATL, BTL, CRM, digital, social media, radio, newspaper, TV, outdoor, exhibitions, sponsorships and promotional campaigns.
- Developed B2B and B2C partnerships with government organizations, educational institutions, hospitals and corporate entities.
- Generated leads and managed CRM activities from lead generation through customer conversion and closure.
- Attended GIA, IGI and PGI training sessions and worked across Microsoft Dynamics and POS 1.0 and 2.0 systems.
Marketing Manager at Chandukaka Saraf & Sons Pvt. Ltd.
Worked from the regional office in Pune with a cross-functional team of approximately 70–75 staff across Marketing, Designing and other departments.
- Contributed to business growth from ₹80 crore to ₹127 crore within 12 months through coordinated marketing and business initiatives.
- Managed and coordinated marketing, branding and promotional activities supporting jewellery retail growth.
- Developed and executed ATL/BTL campaigns, events, exhibitions and promotional initiatives to drive customer engagement and retail sales.
- Worked closely with internal departments to coordinate campaign execution, brand communication and market initiatives.
- Conducted market research and customer trend analysis to identify business and customer engagement opportunities.
Assistant Marketing Manager at Pranav Buildcon Pvt. Ltd.
Managed customer enquiries, sales presentations, site visits, negotiations and deal closures.
- Coordinated agreement finalization, loan documentation and project finance processes with customers and financial institutions.
- Worked with HDFC, ICICI, SBI and Axis Bank on banking, mortgage and finance documentation requirements.
- Executed newspaper advertising, online promotions, events, website maintenance and marketing collateral development.
- Coordinated vendors and supported banking and operational activities.
