Harsha Jain

Brand and social media professional with hands-on experience in building brand voice, content strategy, and community-led initiatives. Strong at translating business objectives into platform-first storytelling across Instagram, LinkedIn, YouTube, and emerging channels. Known for owning ideas end-to-end - from concept to execution - with a sharp eye for tone, visuals, and cultural relevance.

Assistant Manager - Social Media - Choice Connect (Choice Group)

(2025-04)

• Own end-to-end social media strategy and execution across Instagram, LinkedIn, Facebook, YouTube, Threads, and Telegram.
• Lead content planning, campaign rollouts, captions, and platform-specific storytelling while ensuring brand consistency.
• Conceptualized and launched Social Kabutar, a mascot-led communication initiative that extended social media storytelling into email and strengthened community engagement.
• Contributed to emailer and push notification communication strategy, helping drive visibility and engagement for social platforms through tone-led messaging.
• Developed an end-to-end brand and social media marketing plan for Turquoise, defining content pillars, tone of voice, and execution roadmap.
• Identified and coordinated with influencers and creators for brand-aligned collaborations, ensuring authenticity and audience relevance.
• Collaborate closely with design, marketing, and leadership teams to align content with brand and business priorities.
• Managed two team members to maintain quality, timelines, and brand alignment across deliverables.
• Manage multiple parallel campaigns under tight deadlines while maintaining strategic clarity and creative quality.
• Reported directly to senior stakeholders, aligning brand communication with larger business objectives
• Coordinated with external agencies and influencers for campaign execution, content approvals, and brand collaborations

Marketing Intern - Choice Connect (Choice Group)

(2025-01 - 2025-03)

• Supported social media execution and visual content creation aligned with brand guidelines.
• Designed creatives, reels, and static posts while contributing to overall visual direction.
• Worked on communication-led assets including emailers, push notifications, and SMS copy.
• Coordinated with cross-functional teams to ensure smooth and timely campaign launches.

Tolani College of Commerce (Autonomous) (2021 - 2024)

Advance Graphic Design Program - Digifine Academy of Digital Education (2023 - 2024)