Hemakumar D

Results-driven Lead UX/UI Designer with 15+ years across design disciplines and 10+ years specialised in enterprise UX for SaaS, AI-powered tools, and complex workflow applications. Proven track record translating ambiguous stakeholder requirements into intuitive, high-fidelity interfaces that drive measurable outcomes. Adept at leading the full design cycle — from discovery and user research through Figma prototyping and developer handoff — across cross-functional teams in agile environments.

Lead UX Designer - Straive (formerly Spi Global)

(2019-08)

Leading UX design for AI-enabled enterprise platforms in content intelligence and procurement. Managing end-to-end design across complex, multi-stakeholder products in an agile environment.

• Spearheaded UX design for the L&T Bid Tab Automation platform — an AI-driven procurement tool processing complex multi-vendor bid cycles with document intelligence and fair-price calculation.
• Designed Spark Annotate, an enterprise PDF annotation platform for 4 distinct user roles, achieving 60% faster user onboarding and a 4× reduction in support escalations post-launch.
• Led 18 user interviews and usability testing with 12 participants to validate design decisions across role-based workflows.
• Translated complex AI outputs (T&C summarisation, document extraction, supplier comparison) into clear, explainable UIs supporting high-stakes procurement decisions.
• Built and maintained scalable Figma design systems, ensuring visual consistency and accelerating developer handoff across product teams.

Senior UI/UX Designer - Hard n Soft Technologies Pvt. Ltd.

(2015-05 - 2019-08)

Designed user experiences for web, mobile, kiosk, VR/AR, and enterprise dashboard products across diverse industry verticals.

• Led UX/UI design for Web and Mobile Applications (responsive) across multiple client projects.
• Designed interactive experiences for Kiosks and Displays — balancing touch-first interaction patterns with enterprise content needs.
• Contributed to Virtual Reality and Augmented Reality product interfaces, applying spatial UX principles to immersive environments.
• Delivered software and dashboard design projects for SaaS platforms, establishing component-based design systems adopted across product teams.

Senior Web Designer - IPMG Digital Pvt. Ltd.

(2013-11 - 2015-04)

• Designed UI/UX for responsive and mobile-first websites across corporate, e-commerce, and portfolio verticals.
• Delivered website redesigns, revamps, and custom CMS/WordPress implementations for enterprise and media clients.
• Managed full project lifecycle from concept and wireframing through visual design and developer handoff.

Web Designer – Executive - Ad2pro Media Solutions (2adpro)

(2012-02 - 2013-10)

• Created websites, e-commerce platforms, and web banner designs for international advertising campaigns.
• Produced advertisement banners and social media assets optimised for web and mobile devices.

Graphic Designer & Media Developer - ElementK India Pvt Ltd

(2010-05 - 2012-02)

• Developed graphic design and multimedia assets including animation, audio recording/editing, and podcast production for global e-learning clients.
• Delivered high-quality visual communications supporting digital learning platforms.

Process Associate - R.R. Donnelley & Sons Co.

(2008-09 - 2009-11)

• Worked on AML (Anti-Money Laundering) monitoring, account opening & onboarding optimisation, and loan application processing workflows.
• Early career grounding in structured financial document processes — informing later UX work on enterprise workflow applications.

B.Sc - Psychology - University of Madras (2024)

Bachelor of Computer Applications - Computer Applications - Guru Nanak College, Univ. of Madras (2008)

Higher Secondary - St. Peter's Higher Secondary School, Chennai (2005)