Hiral Gupta

Results-driven Social Media Executive with experience strengthening brand presence for Giant Bicycles through strategic content, agency coordination, and performance analysis. Skilled in creative planning, content execution, influencer management, and data-driven reporting to drive engagement and brand growth.

Social Media Executive - Element Retail Private Limited - Ahmedabad, Gujarat

(2025-07)

• Coordinated with the social media agency to ensure timely and brand-aligned content execution.
• Provided creative references, trend insights, and strategic input for monthly content and campaign planning.
• Reviewed and approved content to maintain accuracy, quality, and brand consistency.
• Prepared weekly social media performance and campaign reports with key insights and recommendations.
• Created Shopify analytics reports to track traffic, conversions, and product performance.
• Managed influencer collaborations including shortlisting, briefing, timelines, and deliverables.
• Monitored audience interactions and supported community management activities.
• Conducted trend and competitor analysis to propose high impact content ideas.
• Executed and coordinated product and lifestyle shoots, including on-ground ride shoots for Giant Riding Club and product shoots for Birkenstock.

Visa Team - ALL4Season Travel

(2024-04 - 2024-06)

• Updated and maintained the Miscellaneous Countries Visa Checklist.
• Completed online visa applications for Canada, Australia, Europe, Ireland, and the UK.
• Reviewed Canadian visa documentation in coordination with Mr. Terrance (GTU Group).
• Assisted in scheduling visa appointment slots for Europe.

Integrated MBA - Marketing - GLS University (2023-06 - 2025-04)

Integrated BBA - Marketing - GLS University (2020-06 - 2023-04)