Isha Saini

BBA graduate with a strong foundation in marketing and digital marketing, skilled in social media strategy, SEO, content creation, and lead generation. Experienced in managing campaigns, onboarding processes, and student recruitment. Strong analytical skills, creative mindset, and proven ability to drive engagement and results. Experienced in operations and compliance-driven environments with strong analytical and process management skills.

Process Executive - COGNIZANT

(2025-11)

Client: Google

• Worked on a Google project, reviewing and analysing digital content to ensure compliance with platform policies.
• Maintained high accuracy and turnaround time in a high-volume, time-sensitive environment.
• Followed SOPs and escalation protocols for complex and sensitive cases.
• Demonstrated strong attention to detail, decision-making, and quality assurance standards.

Marketing Intern - EDUVEDA ACADEMY

(2025-07 - 2025-10)

• Generated qualified leads via WhatsApp, email, and social media campaigns.
• Recruited students via Unstop and Internshala; conducted onboarding sessions.
• Created marketing content and coordinated promotional activities.
• Assisted in promotion and counselling of potential clients, contributing to conversions.

Digital Marketing Intern - LEARNING SHARKS

(2024-07 - 2024-09)

• Boosted social media engagement by 1900%, reaching 100K+ users in one month through targeted content and SEO optimization.
• Designed high-impact Instagram Reels, YouTube Shorts, and articles, increasing brand visibility.
• Conducted market research and leveraged data-driven strategies to refine marketing campaigns.
• Managed SEO and lead generation efforts, driving significant website traffic and conversions.

Bachelor of Business Administration - BBA - Ideal Institute of Management and Technology, GGSIPU (2025)

Higher Secondary - Commerce - Guru Harkrishan Public School (2022)

Secondary - Guru Harkrishan Public School (2020)