Jayesh Vyas
Digital Transformation Consultant | Generative AI & MarTech Strategy
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About
Lead Writer.com partnership as Accenture Partnership Lead, owning GTM activation, pipeline management, Gen AI solution design, practice building, and pilot pricing program across global Marketing, Commerce, and Service workstreams. Grow Accenture-Writer partnership revenue to $19 M YoY through optimized GTM, developed scalable enablement framework rolled out to train 320+ resources across 4 core markets (US, UK, APAC, LATAM). Achieve 22%-win rate on 60+ qualified Writer opportunities via pipeline management and solution design expertise, generating $3.8M recognized revenue Q1-Q2 and scaled pilot pricing program to 10 enterprise clients.
Experience
Consultant at Accenture Strategy (2022-01 – Present)
- Lead Writer.com partnership as Accenture Partnership Lead, owning GTM activation, pipeline management, Gen AI solution design, practice building, and pilot pricing program across global Marketing, Commerce, and Service workstreams.
- Grow Accenture-Writer partnership revenue to $19 M YoY through optimized GTM, developed scalable enablement framework rolled out to train 320+ resources across 4 core markets (US, UK, APAC, LATAM).
- Achieve 22%-win rate on 60+ qualified Writer opportunities via pipeline management and solution design expertise, generating $3.8M recognized revenue Q1-Q2 and scaled pilot pricing program to 10 enterprise clients.
- Led Accenture's GEO Practice across EMEA and North America (21+ C and A's), directing pre-sales strategy, proposal development, talent enablement, pricing, and delivery oversight; secured 7 major client wins totaling $1.4 M+ in revenue.
- Spearheaded NA account planning for GEO Practice, identifying $72M whitespace opportunities and expanding Gen AI, GEO/AEO, and Adobe platforms(LLMO).
- Led global solution development with SEO leads to position Accenture as GEO experts, accelerating Account penetration rates by 18% and growing practice pipeline to $50M.
- Managed complex business development efforts, including RFI/RFQ responses, Oral's presentations, and C-suite pitches.
Product Manager at Bajaj Finserv (2018-06 – 2022-01)
- Led the development of an enterprise website (AEM/WordPress), delivering 20 products with customized consumer journeys within 45 days.
- Managed the end-to-end implementation of Adobe Analytics, Target for Web/App platforms, optimizing personalization and engagement.
- Developed personalized use cases across customer lifecycle stages, enhancing user conversion and engagement.
- Created a data-driven framework to optimize digital platforms based on user feedback and behavior, improving Organic performance.
Demand Manager at OYO Rooms (2018-03 – 2018-06)
- Secured new clientele for OYO B2B vertical, built and retained client relations which led to a business portfolio increase by 21%
Global Client Partner at MarketsandMarkets (2017-07 – 2017-12)
- Acquire New Clientele and retain existing for @ MNM across APAC, AMEA and USA for AI practice. Establish key performance indicators (KPIs) and metrics to measure the success of client partnerships. Led knowledge partnership with 2017 AI Summit San Francisco, for market intelligence requirements
Education
PGDM in Marketing and Business Management – Balaji institute of International business (2015 – 2017)
BCom. in Business Management – UCCMS (2011 – 2014)
