Jeeva Janani

Performance-focused Digital Marketing Executive specializing in Amazon PPC advertising, campaign optimization, and marketplace growth strategies. Adept at reducing ACoS, improving CTR, and maximizing ROI through continuous testing and analysis.

DIGITAL MARKETING INTERN - Casagrand Premium builders Limited - Chennai

(2025-02 - 2025-05)

SEO (Search Engine Optimization)

• Conducted comprehensive keyword research for optimized content creation and improved search rankings.
• Developed proficiency in various SEO tools such as SEMrush, Ahrefs, Moz, allowing for more accurate data analysis and informed decision-making throughout the internship.
• Collaborated with the content team to create high-quality, SEO-friendly articles that attracted more visitors
• Gained hands-on experience in creating backlinks as part of off-page SEO strategies.

ECOMMERCE DIGITAL MARKETING EXECUTIVE - FitnessOne Group India Lmtd

(2025-09)

AMAZON ADS

• Managed and optimized Amazon Advertising campaigns Sponsored Products, to drive sales growth and improve ROI.
• Conducted keyword research and competitive analysis to enhance product visibility and ad performance.
• Created and maintained product listings on Amazon, ensuring accurate content, optimized titles, bullet points, and SEO-friendly descriptions.
• Increased product visibility and improved brand ranking through strategic PPC and SEO optimization on the Amazon platform.

MASTER OF BUSINESS ADMINISTRATION - Sathyabama Institute of Science and Technology (2023-09 - 2025-04)

BACHELOR OF CHEMISTRY - Chemistry - Thiruvalluvar University (2020-06 - 2023-04)