Juhi Gunasekar
MBA Marketing Graduate
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About
MBA graduate specializing in Marketing with hands-on experience in market research, business development, customer engagement, and digital marketing initiatives. Skilled in identifying market opportunities, executing customer-centric campaigns, analysing consumer trends, and collaborating across functions to drive business growth. Passionate about brand building, experiential marketing, and creating impactful customer experiences.
Experience
Marketing Intern - Voltech Manufacturing Company Pvt. Ltd.
(2025-05 - 2025-06)
- Conducted market and competitor research to identify customer trends, audience preferences, and brand positioning opportunities that supported marketing and outreach initiatives.
- Monitored social media trends, competitor campaigns, and emerging content formats to identify opportunities for audience engagement and brand visibility.
- Developed content briefs and campaign messaging concepts aligned with audience preferences, supporting digital marketing initiatives and brand engagement.
- Assisted in content planning and evaluated AI-powered tools to improve content development efficiency and marketing communication workflows.
- Basic understanding of tools like SEO and Canva.
Ice Cream Production Associate - TIAM Foods Pvt. Ltd.
(2024-02 - 2024-06)
- Managed end-to-end inventory operations including procurement receipt, batch tracking, production planning, and packaging execution for manufacturing operations.
- Improved production yield and reduced material wastage through process standardization and SOP compliance initiatives.
- Maintained zero deviations across all SKUs during a four-month production cycle, ensuring consistent quality standards and operational compliance.
- Maintained detailed production records supporting inventory traceability and batch reconciliation, enabling accurate stock-level reporting.
- Proactively identified equipment issues and coordinated maintenance, minimizing downtime and managing competing operational priorities without escalation.
- Managed high-demand production schedules by prioritising workloads across multiple stages, demonstrating the ability to manage inventory flow effectively under tight timelines.
Intern - Taj Hotels
(2022-11 - 2023-06)
- Coordinated with internal stakeholders to ensure uninterrupted inventory availability, supporting seamless hospitality operations during peak demand periods.
- Led process improvement initiatives across departments, reducing service response time by 25% and enhancing operational efficiency during peak demand periods.
- Supported demand planning for events and peak-period surges by coordinating vendor replenishment schedules, maintaining in-stock availability during high-volume windows.
- Controlled costs and minimised waste by managing inventory tracking and vendor coordination across departments.
- Maintained 100% compliance with hygiene, safety, and brand standards relevant experience for managing quality checkpoints in procurement and inventory workflows.
Education
Master of Business Administration - Bharathidasan Institute of Management (2026)
Advanced Diploma in Culinary Arts - Academy of Pastry & Culinary Arts (2022)
B.Com - Women's Christian College (2020)
Class XII - Good Shepherd Matri.
Higher Secondary
School, Chennai (2017)
Class X - Good Shepherd Matri.
Higher Secondary
School, Chennai (2015)

